tracking

Yahoo is doubling down on the Do Not Track craze with plans to implement the service across the its entire global network.

The Web heavyweight said today that it install a Do Not Track mechanism in its sites by early summer. The service, which Yahoo says has been in development since last year, lets users "express their ad targeting preferences to Yahoo."

Do Not Track technology has been around for quite some time, and is currently available in most major browsers. The offering lets users inform a site's servers that they don't want their activities monitored … Read more

Two new features designed to protect your privacy while you browse the Web and guard you against misleading SSIDs come to all three AVG suites in a service pack update.

The Service Pack 1 update for AVG Anti-Virus Free 2012, AVG Anti-Virus 2012, and AVG Internet Security 2012 are available exclusively today from Download.com.

Both of the new features are available to free and paid users, but the tracking ad blocker called AVG Do-Not-Track is the big one. It works similarly to Do Not Track Plus. While the toolbar is an optional browser add-on, AVG Do-Not-Track appears to be … Read more

Some people like to be judged on the number of apps on their iPhones and iPads.

Each is a badge of honor and a sign of extreme modernity.

And yet some apps might not be quite as wonderful as advertised. Please ask Robert Kerr, landlord of an apartment in Nottingham, England.

Police broke into his apartment in the belief that he was harboring a stolen iPhone. This was such a serious case that they broke down his front door, causing 500 pounds (around $750) worth of damage.

These police officers seemed unconcerned about any damage caused because the iPhone's … Read more

What Do Not Track means to you and what it means to companies that are collecting your data crumbs across the Internet are likely two very different things.

Thus excitement about today's announcement that Google and online advertisers under the Digital Advertising Alliance (DAA) banner will support Do Not Track technology may be tempered as people realize exactly how limited the scope of the effort is. It applies to targeted ads only and not to any other forms of tracking, such as the use of Google "+1" and Facebook "Like" buttons, which have generated public … Read more

Consumer advocates say the Obama administration's blueprint for protecting consumers' privacy online is a good first step, but they will be watching closely to see how it's implemented.

The White House and the Federal Trade Communications today unveiled the "Consumer Privacy Bill of Rights," which will serve as a policy outline for future legislation and public policy that will work to protect consumers' privacy while online from a computer or mobile phone.

The administration also worked with online advertising associations, such as the Digital Advertising Alliance and others, to revive "Do Not Track" technology … Read more

Links from Thursday's episode of Loaded:

Google has agreed to build support for Do Not Track into Chrome so its Web browser can tell Web sites when people don't want advertisers scrutinizing their behavior.

The Do Not Track technology modifies communications between browsers and servers so people can signal that they don't want their browsing behavior to become the basis for ad targeting.

Mozilla developed Do Not Track and built it into its Firefox Web browser. Microsoft followed suit not long after with Internet Explorer, Apple has enabled it as an option for developers in Safari 5.1, and Opera is building it into the forthcoming Opera 12. … Read more

The Obama administration plans to work with Congress to enact legislation to protect peoples' online privacy based on a Consumer Privacy Bill of Rights being unveiled tomorrow.

At the same time, Google, Yahoo, Microsoft, and AOL are committing to work with Do Not Track technology in most major Web browsers so people can stop companies from tracking them as they bounce around the Internet, the administration said in a statement.

The announcement comes as Google, Apple, and other technology companies are being increasingly criticized for not doing enough to protect consumers' privacy rights online. The problem has become particularly acute … Read more

Ford's Virtual Test Track Experiment (Virttex) just got a major technology upgrade.

Virttex, developed in 2001, is a high-fidelity, motion-based simulator that features a dome on top of a hydraulic system to mimic vehicle movement, giving it a slight resemblance to a jellyfish.

The upgraded image rendering technologies will provide a high-res, digitally projected 360-degree horizontal field-of-view to test and measure driver acceleration, braking and steering performance as well as overall driver reactions in varying conditions. This will help Ford develop and test active safety and driver aid technologies that warn drivers of imminent collision, drowsiness and other potentially … Read more