linkedin

Now that Yahoo has finally and officially signed on to the OpenSocial API bandwagon (see Techmeme), the company that Microsoft might buy has joined with MySpace.com and Google to create the OpenSocial Foundation. Facebook is still missing in action, considering whether joining the OpenSocial Foundation is in the best interests of its membership--or its own platform.

OpenSocial provides a useful piece of functionality, solving a developer problem by allowing applications developed with the APIs to run on different services without modification--write once, play many. A photo-sharing application could tap into the social graphs of Orkut, Bebo, MySpace, Ning, or … Read more

So, the other day I posted about how you can fit LinkedIn into your SEO and Web marketing mix through optimizing the links within your profile as well as linking back to your public LinkedIn profile, participating on LinkedIn Answers, and optimizing member profiles. Of course LinkedIn is built around individual members, so business interaction is very individual to individual ... there's something kind of nice about this, more personal feel.… Read more

I'm one of the 20 million-plus members of LinkedIn but would be flummoxed for a good answer if you asked me why. The truth is that if I didn't need to keep tabs on what's new and groovy in the tech world, I very much doubt I'd bother.

Why? It's as captivating as a sack of russet potatoes.

The site just doesn't inspire or engage and I have no reason to visit other than to answer requests - usually from perfect strangers--to become "linked in." But reading about the rollout of the … Read more

Professional networking site LinkedIn has launched the beta version of its business directory, called LinkedIn Company Profiles, with data provided by BusinessWeek and Capital IQ supplementing LinkedIn's member information. Over 150,000 companies and organizations are indexed in the directory, working it into a Hoovers-esque database that ties into LinkedIn's social features.

A LinkedIn Company Profiles page includes a number of basic statistics pulled from BusinessWeek's database, such as company size and history. But for the most part, the rest of the business' page consists of information from employees of that company who have LinkedIn profiles, like … Read more

It's interesting how aspects of our lives come into play. Prior to joining this Web revolution, or evolution, depending on your point of view, I worked in the world of consumer packaged goods. I developed and managed some of the office products that most of you probably use everyday. I became fairly familiar with even more products that I didn't manage, but was naturally exposed to. One of these was the Rolodex brand card file products after that parent company was acquired.

Even though I didn't manage the product line, there was always something intriguing about the … Read more

Business social-networking site LinkedIn unveiled a redesigned homepage with a number of updates on Wednesday night. It's the latest step in an ongoing initiative to prove that LinkedIn is more than a glorified address book by encouraging more professional interaction among users.

The newly revamped home page, with its focus on a left sidebar and tabs along the top of the window, certainly echoes of the wildly popular but far less business-centric Facebook.

New updates to the site include "status" messages to indicate current activity, similar to Facebook's, and a number of new personalized "modules&… Read more

Just a short while after abandoning Facebook due to being overwhelmed with friend requests, Bill Gates plans to experiment on rival service LinkedIn.

On Thursday, the Microsoft Chairman will post a question related to "how technology can be better utilized for charitable causes" to LinkedIn's entire 19 million members. I'm interested to see whether Gates finds LinkedIn scales to someone of his stature any better than Facebook.

The move comes as part of a set of announcements that LinkedIn plans to make on Thursday. A pitch from LinkedIn noted the company will have a revamped home … Read more

What do you do if you're billed as a business professional's Facebook, and a substantial portion of your more than 19 million members are jet-setting business types with fancy mobile phones and jobs that lend themselves to schmoozing? You build a mobile Web site so they can invite contacts as they meet them or identify in real life those they already have.

That was the impetus behind LinkedIn's mobile beta. (That and the fact that all the other social networks have mobile Web sites, too.) It's a good move for the social network, whose CEO, Dan … Read more

If you're like many people deeply wired into a Web 2.0 lifestyle, your inbox is a never-ending flow of invites to new social-networking services.

Day in and day out, it seems, there's a new one. Today it's Notch Up, yesterday it's Naymz. Last week it was Dopplr.

And that's not even counting the steady flow of requests to be someone's friend on LinkedIn, MySpace, Plaxo or Facebook.

For me, it's a constant annoyance. I know I probably should jump on the LinkedIn bandwagon, for example, yet I never have, and frankly, don'… Read more