The executive sedan ranks are populated by the likes of the Mercedes-Benz S-class, Audi A8, and the Lexus LS 460. Amongst these nameplates you would not expect to find Hyundai, but the Korean automaker has assumed the role of upstart crow, doing a lot of things that, given its brand history in the U.S., it should not be capable of doing.
Its latest foray into upsetting the status quo comes in the form of the 2011 Equus, a luxury sedan designed for the moneyed classes. But in typical Hyundai style, it will probably undercut its competition in price, without sacrificing features. Hyundai let us spend a day driving the Equus before it goes on sale in early November. Pricing had not been announced at the time of our drive.
Chauffeur not included
The Equus looks imposing, a big, meaty sedan where a chauffeur would not be out of place. Its grille and front end share design with the Hyundai Genesis sedan, Hyundai's next largest car. Hyundai's design language, Fluidic Sculpture, seen prominently on the new Sonata, also makes itself known on the exterior of the Equus, albeit in a subtle manner. Witness the slight arches over the rear wheels that disappear in the rear doors, or the contours on either side of the hood that drift down towards the bumper. … Read more