Web shoppers are a suspicious lot. That's the conclusion of a recent poll conducted by Zogby International and funded by Symantec and the National Cyber Security Alliance. The survey found that 63 percent of online shoppers abandoned a purchase due to security concerns.
Among the reasons given for failing to complete the transaction were sites that asked for too much information, uncertainty about how their personal data would be used by the site, and lack of faith in the site's security. These are all valid concerns.