Extraordinarily, Geoff Fisher has never been sued by Apple.
He's used its name for 20 years on the front of his little store. Yet somehow no one has come to his door pretending to be a local policeman -- or even actually being one -- and demanding to search his premises.
This is odd, given that his store is called the Apple Shop. Still, it doesn't sell products made by Apple, but products made from apples -- specifically, cider.
Everything seemed fine for many years. People would come into the store in Wroxham Barns, England, and they would … Read more