Some time back, Marc Benioff had this crazy idea he was trying to sell about turning software into a service. After the collapse of so many application service providers during the Internet bubble, who was this guy kidding?
As it turned out, Benioff's only mistake was that his idea was slightly ahead of its time. Salesforce.com went on to become one of the most successful software companies of the decade.
So it is that I've become intrigued about the prospects for a start-up called Zuora that's taking a page out of the Salesforce playbook. Coincidentally, it … Read more