Oracle's rivalry with Salesforce.com is about to get more interesting. Oracle said Monday that it will acquire RightNow, which is a customer service-as-a-service company, for $1.5 billion, or $43 a share.
RightNow focuses on customer service via call centers and self-service options via the Web and social networks. That customer service focus is aimed at the heart of Salesforce.com.
Thomas Kurian, executive vice president of Oracle Development, said in a statement that Oracle is "is moving aggressively to offer customers a full range of Cloud Solutions including sales force automation, human resources, talent management, social … Read more