When Groupon goofs, everyone notices
Few companies have changed the e-commerce world in the recent past as much as Groupon, a local-deals broker that has gotten the nation hooked on half-price massages, discounted restaurant bills, and packages offering rock-climbing and yoga combos (though, ideally, not at the same time). It's earned rave reviews for customer service, thanks in part to its hiring of underemployed comedians as copywriters and service reps.
Yet Groupon has taken a beating in the past few weeks--not in terms of traffic, and not from the rise of any of its several dozen smaller competitors--but just because of a few bonehead … Read more