Google has published a detailed, 49-page report that rates the search engine optimization (SEO) on its various properties including the Google search home page. The result? It's failing in a number of categories.
On the bright side, the company says it plans to use this information to better its own SEO, and that to help others, the company has shared some of the metrics it's used.
The report covers 100 of Google's products. The company is also planning a follow-up that will cover international localizations.
Among the items under scrutiny, one of the biggest areas of failure … Read more