Get ready for some LinkedIn ads masquerading as slideshows. The company is pushing its SlideShare tool as an advertising medium within its network, LinkedIn announced today.
The network has signed on General Electric and marketing firm Constant Contact as the initial brands to try out this type of advertising.
These slideshow ads, called SlideShare Content Ads, will blend in on the LinkedIn pages, according to Meera Bhatia, head of Product Management for Marketing Solutions. The advertising will appear as a "sponsored presentation," and users can click through it within the advertisement or they can expand it into a … Read more
LinkedIn is getting ready to purchase news-reading app Pulse, AllThingsD reported today.
The app, which aggregates news and social media feeds, boasts more than 20 million users who are spread across more than 190 countries and read 10 million stories a day.
Unnamed sources told AllThingsD's Kara Swisher that the startup has had many suitors. Both Microsoft and Yahoo were talking to Pulse about an acquisition, and other companies including Facebook, Gannett and Amazon have been interested as well.
But the top contender is LinkedIn, and the two companies may announce the deal this week, according to the report. … Read more
Everyone knows how to read a newspaper or a book. They all have some variation of text, columns, pages and pictures. The basic design frameworks have been improved and fine-tuned for human consumption, but they remain little changed over the last several hundred years.
Now we hear about sweeping changes to the design of news feeds in social-networking services. Google just introduced bigger cover photos and some improved navigation to Google+. Twitter is always tweaking the presentation of its news feed, such as Twitter Cards that allow users to include rich media such as video and photos as part of … Read more
You've played that "no phones at dinner" game and lost. You can't bear ignoring your messages. Well, this bit of bling could be your new best friend.
LinkMe is a digital bracelet that displays the messages, Facebook updates, and tweets that you need most.
Billed as a world first on its Kickstarter page, LinkMe will "display the messages and alerts you choose, making your entire social life available to you with just a glance at your wrist." … Read more
LinkedIn is chewing over a product that would help facilitate private communication for enterprises and allow staffers to better benefit from their rolodex on the professional network.
The vast majority of sharing on LinkedIn happens in public, Chief Executive Jeff Weiner said Monday during an appearance at the Morgan Stanley Technology, Media, & Telecom Conference. So, to create value for enterprises, the one area where the healthy company is admittedly lacking, LinkedIn needs to think about creating private-sharing tools that work behind the firewall, he said.
LinkedIn is doing a lot more than thinking -- it's eating. Weiner used … Read more
Last November I covered a new service called Sunrise. The goal of the service, after connecting it to your Facebook, LinkedIn, and Google Calendar accounts, was to help you start the day with a personalized agenda in your inbox. It would incorporate details about upcoming meetings, as well as who you're meeting with, from the various services.
While having an organized agenda automatically created for you each morning with important details was intriguing, after using the service for a few weeks the e-mail started to feel more like spam than a helpful digital assistant.
Fast-forward to today: Sunrise has … Read more
LinkedIn has redesigned its LinkedIn Jobs tool in an effort to show job seekers positions they can actually get.
The professional social network today announced the launch of the new tool, which now showcases open positions at companies where a person has allies, or "first degree connections" in LinkedIn speak, who can get the candidate noticed.
The new jobs tool, which will be rolled out to all 200 million members over the next few weeks, also features added search and management tools. For instance, LinkedIn Jobs now lets people more deeply refine their searches for open positions with … Read more
With Valentine's Day just hours away, LinkedIn employees are really feeling the love -- from their CEO.
Chief Executive Jeff Weiner surprised the company's 3,458 full-time employees Wednesday when he revealed at an all-hands meeting that they were all getting iPad Minis.
"Jeff 'Winfrey' Weiner decided to give every [LinkedIn] employee an iPad Mini today as a special reward for our recent results," Mike Grishaver, a product manager who works on the company's marketing solutions team, posted on the business social network.
Employees are getting 32GB iPad Mini models in white or black. Krista … Read more