Barnes & Noble has Amazon's Kindle Fire directly in its sights. Its latest ammunition: a $199 Nook Tablet with 8GB of memory.
The new version of the Nook Tablet--$50 cheaper and with half the memory of the original--now matches the Kindle Fire in price and memory specs. The book retailer hopes the lower price will make it more of a rival to Amazon's tablet, which has established itself as the No. 2 player behind Apple's iPad. Amazon has attracted customers through a lower-end price and a decent selection in its online store.
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