In its latest ad-serving deal, Microsoft has landed Edgar Online, the Web site best known for providing businesses and investors with access to Securities and Exchange Commission documents.
Under the agreement announced on Wednesday, Microsoft will be the exclusive third-party provider of display, contextual, and video advertising for Edgar Online. Also, as part of the deal, Edgar Online will provide content, including SEC filings, to Microsoft's MSN Money site.
Microsoft is expected to begin serving ads in March, while Edgar Online content will come onto MSN Money later this year.
Aiming to better compete with rival Google, Microsoft has … Read more