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Starbucks shocks by being too mainstream

Yesterday's New York Times story about Starbucks losing credibility among music fans has attracted a lot of commentary. The gist of the story: Starbucks went too mainstream by stocking artists like Alicia Keys and James Blunt, so its customers figure they might as well shop at Wal-Mart, which stocks the same CDs at lower prices. The record industry, which once looked to Starbucks as a potential savior, is having second thoughts.

Why is anybody surprised? Look at their history in the coffee business. Espresso used to be a niche product that was hard to produce properly and varied widely … Read more

Intel, Samsung comment on flash, SSD reliability

In a recent interview, an Intel manager in the NAND products group discussed the "physical limitations" of flash data recording and the challenges of making solid state drives (SSDs) more reliable. Samsung also addressed SSD durability.

The comments from Troy Winslow, marketing manager for the NAND Products Group at Intel, are particularly pertinent after a report was released Monday by Avi Cohen, head of research at Avian Securities, stating that the "return rates of current SLC based SSDs at Dell are running 20 percent to 30 percent due to a combination of performance issues and failures." … Read more

Toshiba gets flash-ier: Will ship notebook with 128GB SSD

Though the MacBook Air and ThinkPad X300 might be prettier and thinner, Toshiba's outdone them both in a crucial area.

Japan's Toshiba announced Monday that it had bumped the specs of its Dynabook SS RX to include a 128GB solid-state drive (SSD) as an option. That's twice the size of the Air and the X300, both of which come with a 64GB SSD. (Note: It's an option for the MacBook and standard on the ThinkPad.) So far, it appears it will be available only in Japan starting next month.

The 128GB SSD is an option, and … Read more

MacBook Air rivals, past and present

The MacBook Air focused global attention--for the first time with prolonged intensity--on a small, thin notebook. Until now, this kind of design simply wasn't on many users' shopping lists. (Particularly Americans who choose performance over portability.) Here's a brief look at this notebook category, both past and present.

A few prefatory notes: Because I use a MacBook Air, the topic of ultraportables has taken on more importance for me. But the impact of this category of notebooks goes much further than personal interest. Ultraportables now contain fast Core 2 Duo processors, snappy solid state drives (SSDs), and better … Read more

Intel set to take leap in solid-state drives

Intel doesn't enter markets gently. Its new high-capacity solid-state drives (SSDs) are expected to jolt a market currently dominated by Samsung, Toshiba, and SanDisk.

At the moment, Intel offers small-capacity chip-level (what are called Thin Small Outline Packages or TSOPs) technology that provides end-product sizes ranging up to 16GB. But this modest line of products will get a big boost in the second quarter when Intel offers 1.8- and 2.5-inch SSDs ranging from 80GB to 160GB in capacity, said Troy Winslow, marketing manager for the NAND Products Group at Intel. Intel's new SSDs will compete with … Read more

Defending the C disk with SteadyState from Microsoft

There is huge amount of software designed to defend the Windows C disk from the bad guys--antivirus, antispyware, firewalls, yada yada yada. Huge amounts of time, effort, and money is spent defending the C disk. But, there are other approaches.

On his Security Now podcast (Episode 129, January 31, 2008), Steve Gibson discussed a free program from Microsoft called SteadyState that defends the C disk in a different way.

The problem that Gibson was looking to solve was that of a small-business owner, someone who needed to provide computers to employees, but didn't want them installing applications for their … Read more

Samsung defends flash reliability in solid-state drives

Samsung is touting the reliability of solid-state drives, while citing an explosive market for the devices in server computers.

SSDs are based on flash memory chip technology and have no moving parts. Hard-disk drives (HDDs), in contrast, use read-write heads that hover over spinning platters to access and record data. With no moving parts, SSDs avoid both the risk of mechanical failure and the mechanical delays of HDDs. Therefore, SSDs are generally faster and more reliable. The catch is the cost: SSDs are currently much more expensive than HDDs.

There are also concerns about wear. That is, flash has the … Read more

MacBook Air's thinness, flash drive point to notebook future

After using the solid-state-drive version of the MacBook Air for about 10 days, the notebook's potential is what sticks with me the most. The seminal construction and the influence this will have on future designs is what sets the Air apart.

Note: This is not a CNET review. The Apple MacBook Air CNET review is here. What follows is a brief personal observation, not a review.

In day-to-day use, I am impressed by the Air's boot times (under 30 seconds), resume times (instantly from sleep mode), and lack of hard-drive "thrashing" that occurs invariably on my … Read more

Shooting down satellites with much China-U.S. consternation

You really have to hand it to the United States. After putting up a remarkable ruckus in November when a Chinese rocket annihilated an old satellite and spread undetermined amounts of debris orbiting Earth, the United States government has decided to do the same to a malfunctioning spy satellite that could rain sizable and toxic debris somewhere on the planet if not destroyed. And China's government urges caution.

The situation is hard to grasp. According to the International Herald Tribune, China and Russia have recently called for a ban on all space weapons, which the United States has opposed. … Read more

New Samsung flash drives going to Dell, Alienware

Samsung Electronics has begun mass producing 64GB solid state drives (SSDs) with a new high-performance interface and will begin shipping the drive to major notebook PC suppliers, the company announced Friday. This follows last month's announcement of plans to bring out a 128GB SSD.

The new Serial ATA (SATA)-II SSD is able to read data at 100 megabytes per second (MB/sec) and write it at 80MB/sec, 60 percent faster than SATA I drives, Samsung said.

Dell will be one of the first takers. "Today, I wanted to let our customers know that in the coming … Read more