Netflix CEO Reed Hastings insisted today that the rise of rivals Amazon Prime Instant Video and Hulu Plus has actually helped the relationships his video streaming service has with studios.
The competition has led to bidding in the marketplace for programming, allaying studios' fears of Netflix dominance in video streaming.
"One fear they had is that we would run away with the prize.... They don't feel as strategically vulnerable," Hastings said at Morgan Stanley's Technology, Media & Telecom Conference this morning. "It's an overall healthier situation than it was two years ago."
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