Study: Doctors choosing iPhone over BlackBerry
In 2006, Spyglass Consulting Group released a report, Trends in Mobile Communications, finding that 59 percent of physicians interviewed were using smartphones. Today, according to the firm's latest report, that figure has jumped to 94 percent.
"Physician smartphone adoption is occurring more rapidly than with members of the general public," said Gregg Malkary, managing director at Spyglass. Moreover, Malkary added, "Physicians are showing a clear preference [almost double] for using the Apple iPhone (44 percent) over the RIM BlackBerry (25 percent)."
A note of caution: the study's sample size is small. The "Point … Read more