Eating tends to be a social thing. Dropping the pounds that result from such sociability, however, is mostly a solitary experience, requiring lonely denial in the kitchen and often lonelier miles on the footpath or bike trail. Small wonder, then, that most attempts to lose weight fail.
It doesn't have to be this way, of course, and an application I've been using on my iPhone suggests a way to open-source the weight-loss experience, making dropping pounds a social, fun experience.
CNET recently profiled several weight-loss applications for the computer, some of which have a social element to them.
It's a good list, but my favorite application by far in this category is Lose It!, a free app for the iPhone.
Lose It! makes it easy to track calories, monitor exercise, and track progress toward weight-loss goals. Because my iPhone is always with me, Lose It! follows me around, too, reminding me how much that bar of chocolate is going to cost me in terms of gym time, facilitating rational calorie intake/burn.
Where Lose It! fails, as do all of these weight-loss applications, is in making this process truly social.
Fixing this would give FitNow, the developer of Lose It!, a serious revenue model that would turn a seemingly universal human desire to look/feel better into a great way to make money.
Here are a few ideas for the FitNow team, several of which Bryce Roberts, a good friend and fellow Lose It! junkie (in fact, it was Bryce's example that got me using the application), offered up while we were mountain biking last week (so that we could gorge on high-calorie foods later in the day :-):… Read more
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