If you've got a fancy job in the Bay Area, you're probably going to get the sales call from Sass Somekh.
Somekh, the former president of equipment maker Novellus and an alum of Applied Materials, has started OurPower.org as a way to promote plug-in hybrid conversions. Converting a regular Prius to a plug-in isn't cheap. The price runs about $10,000. Even if gas rises to $4 a gallon, it would still take nearly 100,000 miles of driving before you broke even. (OurPower.org is working with A123 Systems, the lithium-ion battery maker, to perform … Read more