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Report: Google's social-networking move delayed

TechCrunch is reporting that Google's rumored social-networking plans, code-named Maka-Maka or maybe just Makamaka, will be announced later than November 5 as earlier believed, possibly on the 8th or the 9th, and it will "most likely be limited to Google's existing social network, Orkut."

Google won't comment on any of this, citing its policy of not commenting on rumors and speculation.

Basically, the significant information is that the company is planning to announce APIs and partners that have created applications using the APIs in a Facebook-like move.

Google needs to do something beyond having a … Read more

A Newbie's Guide to Flock

What is Flock and why should you use it?

Flock is essentially Firefox with a handful of highly focused extensions built in to let you connect with social services like Facebook, Flickr, YouTube and others. We think Flock 1.0, which is now in public beta, offers a fantastic browsing experience that brings you the best of Firefox with a few tweaks that prove to be exceptionally helpful. For Web newbies out there, Flock's offering provides an easy way to manage and monitor profiles, media uploads, and communications with all your social networks while continuing to browse other sites like you would in any old browser.

Here are four steps to get you up and running with Flock's biggest features:

1. Setting up permissions and accounts

Once installed, Flock will want to make itself your primary browser. We'd recommend holding off on making it the default until you decide whether or not you like it more than whatever you're currently using. Just remember the default browser is the one that URLs open up from when clicked on from other applications on your computer.

Flock is based on the same underlying code as Firefox, and basic features work the same, so if you're a Firefox user you'll feel right at home.

To experience what Flock offers beyond Firefox, the first thing you'll want to do is connect it to your social networking accounts. To do this, you'll have to introduce yourself to the sidebar menu, which is where you'll find nine icons that serve as ground control for most of Flock's special features. Click on the one shaped like a key, which takes you to the accounts and services control panel. Here you'll find links split up into four sections for people, media sharing, blogging, and social bookmarking. Clicking each of the links will take you to the site or service, and if you've got login credentials, entering them will automatically save your account settings.

Continue reading to learn about ways to track friends, exploring and saving social media, and easy ways to share and blog Web content you come across using some of Flock's built-in tools.… Read more

The first Web 2.0 soccer club in the world

After attempts to "crowdsource" the purchase of a soccer club, it was obviously just a matter of time until the concept of crowdsourcing--the act of outsourcing a job or task to a group of people--would be applied to the actual game.

The Israeli team Hapoel Play65 Kiryat Shalom, a shared project of the online backgammon room Play65 and the Israeli social network for sports fans Web2sport, prides itself on being the first Web 2.0 soccer club in the world.

The club has begun experimenting with a wisdom-of-the-fans approach that allows the team's supporters to monitor … Read more

Microsoft on Facebook: The internal memo from Kevin Johnson

Microsoft just bought a small stake in Facebook for $240 million (more than Facebook's 2006 revenues, which is interesting) on a $15 billion valuation. Kevin Johnson, president of Microsoft's Platform and Services Division, sent this e-mail to all Microsofties explaining why this was such a coup:

From: Steve Ballmer [Email excised] Sent: 25 October 2007 02:28 To: Kevin Johnson; Microsoft - All Employees (QBDG) Subject: RE: Facebook Partnership

Great job you really pulled this together unbelievably

From: Kevin Johnson… Read more

Facebook made easy for BlackBerry

SAN FRANCISCO--BlackBerry's users, often referred to as "CrackBerry" addicts, will now have easy access to the popular social-networking site Facebook.

The two companies, which have been working in secret for the past six months, announced Wednesday that they have integrated the Facebook Web application with Research In Motion's Blackerry smartphones.

Mike Lazaridis, founder of RIM, joined Dustin Moskovitz, co-founder of Facebook, to formally unveil and demonstrate Facebook for BlackBerry Smartphones at the CTIA Wireless IT & Entertainment show here.

T-Mobile USA will be the first mobile operator to provide the software application to subscribers, the companies … Read more

Five shiny new mobile social networks

It's the year of social networks wrought with the mobile experience in mind. I spoke to five companies peddling their handheld experience as The Next Big Thing; here's how they stack up.

Bluepulse is the most advanced of the bunch, with a messaging service core and a profile, activity feed, and friend-of-a-friend discovery as other central activities. Messaging is easy. The single in-box shows status updates, all message types, and friend requests, and filters within this section highlight new messages and allow search.

You can post photos and 3G videos, but click-to-call is still under development. I dig the automatic spell check and basic grammar correction, but wish the messaging had a drop-down menu or predictive text to quickly choose from among friends. Unlike others, Bluepulse is purely mobile, operating on a slim and simple WAP site that never looks right from the desktop.

Based out of the U.K., Trutap has much more momentum abroad--in the U.S. the closed beta only works on AT&T and limits all-in-one IM to MSN, Yahoo, AIM, and ICQ services. Trutap is more a mobile facilitator than pure mobile social network in that photos and posts push to partner sites--Blogger, LiveJournal, Flickr, and so on. Trutap friends can also chat in-network.… Read more

Rummble, Whrrl: Social networking doppelgangers

There are very few essential differences between Whrrl and Rummble, two new social networks built on geotagging, ratings and recommendations within a trusted network, and an amphibian experience of comfortable operation on the Internet and cell phone.

Both Rummble and Whrrl pin users' whereabouts and ratings on a local map so their friends can see. Both also contain stealth settings to dissuade stalkers or shunned friends, and a manual mechanism for updating location if the phone isn't GPS-enabled.

The major differences between the reviews service and Yelp is mostly philosophical. Yelp, too, contains filters for whittling opinions to your … Read more

Facebook confirms big upcoming advertising announcement

Representatives from Facebook confirmed to CNET News.com on Wednesday morning that the company will be making a significant advertising-related announcement in two weeks. This coincides with the AdTech new-media marketing conference.

"Facebook has invited some of its closest advertisers to an event on November 6 in New York," a statement from the company read. "As part of it, Facebook executives will discuss new approaches for advertising online. We are not sharing any further details."

Invitees to the event were asked to be discreet about details, but at least one person leaked the information to AllFacebook.… Read more

Moms on Facebook?

Teens may be reacting with horror to the idea that Facebook is now open to everybody, so their parents may be showing up to butt into their social network.

I find myself on the other side of that equation, wondering "Why would I bother joining Facebook?" Fast Company recently discussed Facebook's growth, noting that "60 percent of the site's users are not in college networks, and the fastest-growing demographic is 25 and over." I had to laugh a bit at the broad swath covered by this statistic. Age 25 is a relatively recent college grad who is probably experiencing social networking as part of their peer experience.

As for those of use who are over age 30...well, let's say that no matter how wired we are, we did not exactly make a seamless transition from a yearbook to Facebook. … Read more