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Does it matter if Google Orkut goes open source?

If you can't join 'em, beat 'em: this seems to be Google's rally cry, and this time its Facebook taking a potential beating. The New York Times is reporting that Google is in the process of creating an open platform to allow software developers to write widgets and full-fledged programs for Orkut. Never heard of it? It's the Google version of Facebook/MySpace. But Google decided to make it a swarming strategy; the platform will also allow development for other social media sites including Friendster, LinkedIn, Ning, Plaxo, and Facebook's arch rival, MySpace.

Facebook has built … Read more

Playboy's got a university, and there are no diplomas

Playboy has launched its own social network, aimed at college students and built on Ning, the create-your-own social networking service. The site is called PlayboyU, and from the start it's taking a very early-Facebook approach, including an .edu-only e-mail domain requirement for potential users. For many there's still an allure for a service that's privatized by an educational pedigree the way Facebook used to be. But that's far from the most interesting distinction. This is Playboy we're talking about--but there's no nudity allowed.

The site is advertising the typical offerings made available through … Read more

FreeWebs' Ajaxy site builder launches

FreeWebs has officially launched the WYSIWYG Site Builder tool we blogged about last month. In short, it lets anyone build a site without any knowledge of HTML, or having to refresh the page to see changes. The service soft-launched the tool early last week, and I took it for a spin this morning.

Site Builder emulates a desktop app, with a small floating tool bar, and context-sensitive menus that will serve up different actions depending on what tool you're using. For example, if you've inserted an image, the menu will give you options to align it with text, … Read more

Pikspot launches, joins media mashup fray

Pikspot is a new social network for groups to upload and share media. Each group can create its own themed page and add various pieces of content such as audio, video clips, and images. It's not a P2P network per se, consider it a media-hosting site like SplashCast with extended group features. Will it be the next big thing in media distribution? I'm not so sure about that, but it is launching with a lineup of content from several TechTV notables who have formed a channel called UndoTV. For any Webware readers who have watched CNET TV's new call-in help show CNET Live, this might be right up your alley.

Adding media to Pikspot channels is fairly simple. There's a batch uploader for photos and plenty of options to tag and credit content. Channel owners can also opt to let subscribers (registered users who have added the channel to their subscription list) add their own content. To sort through it all, there's a simple search. You're also able to browse through tagged content in a cloud, which is pretty neat looking.

Any Pikspot channel or piece of content can be embedded off-site on blogs or social networks. Like some of the embeds we've seen recently with SplashCast and Kyte.tv (hands-on), Pikspot lets users browse through the channel's entire content catalog and interact with other community members via comments without leaving the embedded player.

To customize a Pikspot channel, owners can select from a large selection of templates, or make their own using a fairly full-featured editor that gives complete control over the color scheme and branding. Any site still retains a small banner at the top of the page to bring you back to Pikspot, like you get on Blogger, Ning, and other networks.

The Pikspot experience is fairly slick, but I do have my nits to pick, mainly the upload speed for adding media to the service, which I found to be really slow. I'd like to see the inclusion of a live chat for each channel, as I had a lot of fun with this feature using Kyte.tv recently. That being said, the commenting system is really simple and includes a Digg-like way to vote on which comments are (and aren't) worth reading.

I'm very interested to see which other content providers stick their work on Pikspot. Since anyone can upload content, we're bound to see some copyrighted items on there. If it's anything like Joost, with the right people in charge, we'll see more partnerships and content provider-sponsored channels fairly soon.

I've embedded a Pikspot player below.… Read more

Combine maps and spreadsheets with Google's new mashup tool

Have you ever wanted to create your own Google map? Maybe a top 10 list, or some of your favorite eateries. There are ways to do this with Ning and Yelp, but what if you really wanted to make changes later down the road and have those updates pushed out to anyone viewing your map immediately? Google has put together an experimental wizard for creating your own Google Maps mashup using data from Google Spreadsheets. The tool uses APIs from both Google Maps and Google Spreadsheets, but you won't have to know a lick of code, or anything super … Read more

Virb: pretty, but not ready for prime time

Virb is a new social network launched yesterday by the same people who created indie-band publicity site PureVolume. Virb has been in private beta since late last year and is now open for anyone to join. Similar to most new social networks these days, Virb has a clean and slick look, quite contrary to social networking juggernaut MySpace. Virb is gunning to be the do-it-all network. Where MySpace focuses on music, Virb does that, but tacks on group sections for photography, fashion, sports, and writing too. The problem is that both the site and the content aren't there yet.

Similar to Trig, which I wrote about in January, Virb promises to provide everything to everyone without fulfilling a way to do it. It's the "if you build it, they will come" mentality that's not necessarily a bad thing to have with a social network, just disparaging when you click on a link with no content on the other end. As it stands, clicking on many of Virb's group areas takes you to a placeholder page. The two sections that are up as of me writing this are music and videos. Both of these sections work well and have some really great content--music in particular, which has themed band pages with downloadable tracks that look more like something on the iTunes Store than a social network. The team definitely pulled some design cues from Purevolume, but that's a good thing.… Read more

Ning is surprisingly good

I would be wary to predict a mass exodus from currently popular social networks, but after playing around with Ning in the last few days, I'd say it could easily steal users from MySpace. Ning lets you create your very own social network, with custom branding, forums, photos, and videos. Everything is fully integrated and customizable with really slick looking themes that put less focus on individual user profiles, and more of an emphasis on group sharing and communication.

Compared to MySpace and Facebook, you still get to create and manage an extensive personal profile. The main difference is … Read more

Andreessen's Ning.com takes on MySpace

In Marc Andreessen's vision of the future, MySpace is going to face stiff competition from a million mini MySpaces.

One of the cofounders of Netscape and a symbol of the technology revolution of a decade ago, Andreessen is now backing a company called Ning, which launched a set of new tools on Tuesday designed to help even the most tech-challenged person build a social-networking site.

"(Ning) is essentially MySpace version 2," Andreessen said last week, adding that he is placing a bet that social-networking sites will follow a similar development path to that of Internet service providers … Read more