One of the hottest use cases for Twitter, as you well know, is businesses communicating with their customers or potential customers. Up to this point, Twitter really has not introduced any new features to support these business users, but as a part of an initiative to roll out more business-specific features, Twitter on Monday introduced "Contributors." Contributors allows business accounts to designate other Twitter users, usually employees or PR, to tweet on their behalf. Twitter is currently testing this with "a limited subset of folks."
The screenshot above is what this new feature will look like, … Read more