Simon Hammond has previously been the visual brain behind campaigns for brands like Red Bull, Olympus, and Motorola. In this marketing video for Sony, he takes the concept of changing lenses to an entirely new -- stratospheric -- level.
The Sony A7R is an interchangeable-lens camera with a 36-megapixel sensor and no optical low-pass filter, which means images should be sharper than those from cameras with the filter in place. You can read our review of its companion camera, the A7, here. … Read more