Sony is preparing to make a major splash into the tablet market this year, but I fear the company is missing a key component: heart.
Earlier today, I was sitting face to face with Sony executives way up on the 35th floor of the company's New York headquarters on Madison Avenue. The occasion? Two new Google Android-based tablets, the slate-style S1 and the dual-screen compact S2, which were announced earlier this year but revealed to reporters in the flesh for the very first time today.
(The flat S1 is thicker and rounded at one end, like one feather of the modern NBC peacock logo; the dual-screen S2 is a cross between a Nintendo DS and an eyeglasses case: oval in shape and just small enough to fit into a suit jacket or purse.)
Draping the eye candy: several partner announcements (AT&T, for exclusive HSPA+ support of the S2 model; Adobe, for an Air App Challenge; ESPN, for continued 3D sponsorship) and some coquettish refusals to reveal more details about the technical components inside the devices.Related links Sony trots out S1 and S2 tablets on CNBC AT&T to get Sony S2 tablet Up close with Sony's S1/S2 tablets (photos)
For Sony's big entrance into the tablet market, though, I couldn't help but notice a distinct lack of excitement in the room from the Sony executives assembled--as if they were already past thinking of the S1 and S2. … Read more