For competitive reasons, Barnes & Noble and Amazon never report exactly how many e-readers they've sold. But word out of Taiwan's Digitimes, which is well known for its iPhone rumors, is that the bookseller has "taken delivery of close to 3 million Nook Color e-book readers from its production partner," according to a source from the Nook Color supply chain.
The article claims that the attractively priced Nook Color--and its "clearly differentiated display size" from the iPad--has captured more than 50 percent of the "iPad-like market" in North America. We assume that means 50 percent of the non-Apple tablet market.
Additionally, the article cites sources saying sales of the Nook Color topped 1 million during the 2010 holiday season and have been running in the 600,000-700,000 unit range in subsequent months.… Read more