For now, anyway, Google TV won't tell anybody about your tendency to flip back and forth between infomercials unless you agree to share.
There is a catch for Google TV customers of companies like Dish Network, which has a special partnership with Google that unlocks additional features. Users will have to agree to share data about their viewing habits collected by Dish Network with Google to take advantage of those enhancements, such as the ability to search your Dish Network DVR from inside Google TV. Google also said that other television providers "typically do collect user data relating to channels tuned and content viewed through their services," but that's done separately from Google TV.
Google also said it has disabled the part of Google Chrome on the Google TV software that allows users to share their location. It also reserved the right to allow users to share their location in the future but promised to provide options to disable that feature should Google decide to push it live.… Read more