Lazada, an online retail sales business focusing on Southeast Asia, says it has raised another $100 million from investors apparently confident of the region's growth potential.
The e-commerce site, which bills itself as the "Amazon of Southeast Asia," was launched in early 2012 by Germany's Rocket Internet, which specializes in launching e-commerce sites, mostly in emerging markets. Like Amazon, Lazada offers consumer electronics, household goods, toys, and sports equipment.
While online shopping is popular in other regions of the world, the company estimates that Southeast Asians still do 99 percent of their shopping offline. Lazada CEO … Read more