Ikea AR catalog gets under furniture's skin
Ikea has already introduced its catalog for mobile devices, but now the Swedish furniture giant is going a little more in-depth with the 2013 edition. There are more than 40 bits of extended content sprinkled throughout the catalog.
The 2013 physical catalog pairs with a special Ikea catalog app to unlock more than meets the eye on the printed page. Unlike the Moosejaw X-ray catalog peep show, expect to see furniture rather than statuesque Scandinavian models.… Read more