What do chocolate, Twitter, and bras have in common? They've all come together for a marketing campaign aimed at breast cancer awareness. The campaign hinges on a bra that sends a tweet each time the clasp is freed.
There have been many interesting advances in clothing design recently, whether it's wearable LED panels for runners or sweat-powered cooling fabrics. One of the latest entries is pretty much the opposite of athletic gear. It's a wearable illusion called the Funkybod muscle top.
The top from UK-company Funkybod makes it look like the wearer has well-developed pecs earned from putting in hard work at the gym. Padding is also added to the shoulders and arms, making the shirt look a bit like those muscle-y superhero costumes. It's marketed as a confidence-booster for both skinny guys and the man-boob set.… Read more
Look! Down on the ground! It's a gerbil! It's a naked mole rat! It's Super-Hamster! Just because Halloween doesn't even register in the rodent mindset, doesn't mean you can't dress up your small furry friend for the occasion. Or any occasion.
Etsy seller Chez Marmota is here to help you assemble your very own Legion of Super-Pets. The online store includes a wide selection of superhero costumes specially sized for the Rodentia set. Even better, there are plenty of photos of the seller's pets modeling those costumes.… Read more
We've seen plenty of bizarre fashions from Japan, especially in the underwear department.
Those are all nearly, but not completely, jokes. As would seem to be the case with some new anti-radiation underwear and swimwear from Osaka-based materials company Yamamoto. But it's for real. … Read more
With the original Ostrich Pillow, design, fashion, and functionality collided in a tangled mess we couldn't take our eyes off. Truly, the head-engulfing travel sleep pillow caused a rift in the universe. Some people thought it was brilliant. Some people thought it looked like your head was being sucked into the body of a voracious octopus.
Nonetheless, the Ostrich Pillow was a raging Kickstarter success. Now, its little cousin, the Ostrich Pillow Light, is raising funds to go into production. It has the same gray looks as the original, but scales down the overall effect into something more akin to a small stack of tires.… Read more
You're about to lose your temper over a tech support call that's dragging on when you look down at your wrist and see a reminder of your mortality. Maybe you should spend your limited time feeling happy, rather than pissed off, you think. This little wake-up call comes courtesy of Tikker, a watch that counts down to your death.
The Kickstarter watch is supposed to help you keep things in perspective. That twit who just cut you off in traffic isn't worth chasing down and flipping off because you only have 32 precious years left, and you really should do something more positive and productive instead.… Read more
The last time I picked out new eyeglasses, I spent about an hour trying out different pairs in the store. Of course I had to drive there, find and pay for parking, and get soaked in the rain.
I would have much rather used Smart Vision, an Australian technology that can create an augmented-reality 3D model of a face from a 2D image.
It can show you what you look like when trying on many different pairs of glasses or sunglasses, and you won't even have to leave home. … Read more
I must admit that I sometimes sorely miss the bygone age of penny farthings, sleeve garters, and neckties that just hung there making you look professional instead of linking to your OKCupid profile.
Those were good times. Then again, times change, so it shouldn't be a surprise that you can now get your own QR code subtly printed on your necktie (QR codes have been printed on ties before, but usually on the front where they're painful to see).
Why would you want a tie printed with a QR code? To promote your personal brand, of course. … Read more
To hide from the all-seeing eye of Sauron the NSA, you've got your anti-drone wardrobe: a metalized hoodie, a burqa, and a scarf.
But what about social media? How are you going to avoid the relentless gaze of Facebook and auto-tagging? Well, here's one idea: T-shirts designed to throw off face algorithms.
Watchmaker Bathys Hawaii has a different kind of smartwatch in mind these days. The Cesium 133 prototype wristwatch manages to stuff an entire atomic clock into a wearable gadget.
Watches that communicate with atomic clocks to set their time have been around for years, but a wrist-wearable atomic clock is another matter.
The Cesium 133 has the usual gears and levels causing the hands to move, but instead of quartz crystal inside, there's a cesium atomic oscillator. According to Bathys Hawaii, the watch will only lose one second over every 1,000-year period. … Read more