IBM is launching an initiative to give its corporate customers a way to measure and potentially monetize energy-efficiency measures in their data centers using an emerging form of currency.
The computing giant on Friday detailed a program that will let companies earn energy-efficient certificates, which are awarded after a company undertakes a project to lower its data center power consumption. It's part of its Big Green Innovations program to invest in clean tech.
IBM is partnering with Neuwing Energy Ventures to verify the amount of kilowatt hours reduced through data center makeovers.
Companies can either claim those energy reductions … Read more