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Qualcomm

Windows, Netbook. Android, smartbook? Hmm

As a German company defends the "Smartbook" trademark, its actions underscore what happens when companies gratuitously heap new category monikers on top of existing--and perfectly adequate--naming schemes.

Question: what do Netbooks and smartbooks have in common? Besides looking pretty much the same to consumers (small, lightweight clamshell laptops), both terms have been the object of legal wrangling by companies claiming trademark infringement.

First, the term Netbook came under attack from Psion Teklogix. That dispute with Intel was settled in June. Now Germany-based Smartbook is claiming that Qualcomm's use of the term smartbook infringes on the eponymous company'… Read more

Will the 'smartbook' be a better Netbook?

The "smartbook" aspires to put the smartphone into the laptop. Will it be able to elevate an Apple iPhone or Motorola Droid-like experience to a larger device, or is it just more marketing mumbo-jumbo?

Two companies are hoping that the smartbook will turn out to be more than just another quickly-forgotten device sales pitch. Qualcomm and Freescale, which are both supplying key silicon technology for the devices, are pushing to make smartbooks different enough from laptops--and Netbooks--that consumers will take notice.

The first tangible evidence of smartbooks to come will be seen at the Consumer Electronics Show in January, where Lenovo, among others, is expected to show, if not roll out, smartbook designs.

One pesky question won't go away, however. Why go out of the way to call it a smartbook? Doesn't Netbook suffice? (And it can potentially be very confusing for consumers since both terms have "book" in them.) On one level, the nomenclature choice is simply to counter the Microsoft-Intel Netbook juggernaut: Another Netbook among dozens already on the market won't draw much attention.

But at a deeper level, the two companies are trying to make the smartbook substantively different from a Netbook. Qualcomm sees it, in essence, as a large smartphone, which leaves the outdated Windows desktop experience in the dust. "A Netbook in our view is just a cheap laptop that runs Windows. We see the smartbook cannibalizing the Netbook.… Read more

Qualcomm readies 3G/4G mobile chipsets

Mobile chip maker Qualcomm said Thursday that it has started providing new wireless chipsets that combine 3G and 4G wireless technology to help carriers transition to the next generation of wireless technology.

The company said Huawei Technologies, LG Electronics Novatel Wireless, Sierra Wireless, and ZTE are among the first mobile-device manufacturers to test the new chips.

Qualcomm said that devices that use the new chips could be available in commercial products starting in the second half of 2010.

The new chips will allow wireless phones and other portable devices to switch between a 4G wireless network using LTE, or long-term … Read more

Lenovo about to launch smartbook with AT&T

Remember how we said new Netbooks were coming for CES? We might as well expand that statement to include smartbooks. The new terminology, coined to describe laptop-style devices running sub-Atom processors (Snapdragon from Qualcomm being one of them), is rapidly gaining in fashion lately, especially in relation to cell phone carriers. Packaging these types of extremely small and cheap smart devices in with cellular data plans seems like a match made in gadget heaven.

We've seen prototype smartbooks from Nvidia featuring the Tegra processor (the same that's in the Zune HD), but the Lenovo smartbook unveiled ever-so-briefly at … Read more

Qualcomm gets into open source, pigs begin to fly

Apparently, Qualcomm didn't get the memo. Open-source developers as a group tend to be hostile to patents, believing that they're detrimental to technology innovation.

But Qualcomm, a company devoted more than most to acquiring and prosecuting patents, announced Monday the launch of a wholly owned subsidiary called the Qualcomm Innovation Center (QuIC) to focus on open-source development for mobile.

The patent king seeks to become the open-source king?

Maybe. Maybe not. The mission of QuIC signals an intent to blend the best of mobile open source with the best of Qualcomm's proprietary technology:

Open source and community-driven … Read more

Qualcomm execs: Wireless spectrum is maxed out

SAN DIEGO--Executives from mobile chipmaker Qualcomm said Thursday at the CTIA Fall 2009 show here that more wireless spectrum is needed to sustain current trends in wireless data traffic. The father-and-son duo who serve as chairman and CEO of the company respectively also warned against stringent Net neutrality regulation.

Irwin Jacobs, Qualcomm's founder, former CEO, and current chairman, and Paul Jacobs, Qualcomm's current chief executive, took the stage at the event with CTIA CEO and President Steve Largent for a conversation about the past and future of the wireless industry. As part of the discussion, both Jacobses said … Read more

Qualcomm chips rule Windows Mobile roost

Consumers won't see a "Qualcomm Inside" sticker on new Windows Mobile phones, but the chip supplier is playing a big role in powering the first crop of phones based on Microsoft's new operating system.

Microsoft announced on Tuesday the first phones to carry the Windows Phone brand and run the Windows Mobile 6.5 operating system--which offers Adobe Flash support, an upgraded browser, and menus that can be navigated with a finger. AT&T has already announced smartphones, with dozens more expected to be rolled out by the end of the year.

The Tilt 2Read more

Qualcomm tries hand at handheld TV

Qualcomm will offer its FLO TV on a handheld television, putting this existing service on a dedicated device for the first time.

FLO TV, the Qualcomm-owned provider of a live mobile TV service, unveiled the FLO TV Personal Television on Tuesday, with availability slated for holiday season at retailers.

FLO, or "forward link only" technology, is designed for multicasting a large volume of rich multimedia content cost effectively to wireless subscribers. AT&T and Verizon already offer FLO TV on mobile phones in the U.S.

Qualcomm says the FLO TV Personal Television is "created with … Read more

Adobe pushes Flash video on mobile devices

Updated on October 5 at 2:00 p.m. PDT: adding information about support for iPhone

Adobe Systems has garnered the support of mobile heavy hitters such as Google, Motorola, Nvidia, Palm, RIM, and Qualcomm for its new Flash Player 10.1 software for smartphones, Netbooks, and other mobile devices. The company plans to announce the support Monday at its developer conference in Los Angeles.

Adobe's goal is to get Flash Player 10.1 accelerated directly on the chips in smartphones, Netbooks, and small laptops based on the ARM chip architecture, called smartbooks. To date, Flash video acceleration has not been available widely on mobile devices.

"It's critical to support in hardware because (Flash) video is really computationally intensive," Tom Barclay, Adobe senior product marketing manager for Flash Player, said in an interview. "Putting that on the hardware provides the ability to play it back fluidly...so you're not going to drain the battery on these devices."

Though Flash-based video is available on virtually all PCs, "the vast majority of mobile devices have been fundamentally closed," according to Barclay. "This means there is a single (device maker) or carrier or handset manufacturer that can stop technology from getting onto those devices. And that's one of the reasons why the Web as been so slow to be directly accessible from those devices."

Toward the end of getting Flash to run directly on small mobile devices, Adobe created the Open Screen Project. "The Open Screen project is about making more of those devices open. In particular, providing flash player for free in an open manner with the requirement that (device suppliers) make it open for developers," Barclay said.

Adobe also announced on Monday that Google has joined the Open Screen Project initiative. Handset manufacturers such as Motorola will ship Google Android based devices with Flash Player support "early next year," according to a Motorola statement. Companies such as Nvidia, Broadcom, Nokia, RIM, and ARM chip suppliers such as Qualcomm, are all participants in the Open Screen Project.

Conspicuous by its absence was Apple. "Flash is not available on the iPhone at this point," said Adrian Ludwig, group manager, flash platforms at Adobe. "So far, we haven't received the support that we need from Apple." (Note: Adobe announced Monday that programmers will be able to create native iPhone applications using Adobe's Flash Professional CS5 developer tool, currently in beta testing, then offer their programs as an Apple App Store download.)

Apple aside, this is all part of an aggressive push by Adobe to get acceleration on mobile devices. More than 75 percent of video on the Web is delivered through the Flash Player, according to Ludwig. "Having the Flash player on your device means you're able to access all the content out there on the Web," Ludwig said, referring to referring to such sites as YouTube, the video inside MySpace, and Facebook, as well as Fox News and CNN.

Games are also a target. Ludwig pointed to Flash-based games, such as Playfish and FarmVille, played on social-networking sites.

A public developer beta of Flash 10.1 is expected… Read more

Intel and Apple--future rivals?

As Intel readies its most potent chip yet for small devices, Apple may already be using competing technology.

One of the themes of the upcoming Intel Developer Forum (starting Tuesday) will be the chip giant's foray into the smartphone and mobile Internet device (MID) markets. Intel's current Atom chip is fine for Netbooks but has had little impact on MIDs and zero impact on smartphones, where it is simply too power hungry to be usable.

Enter Moorestown. A much more power efficient Atom chip, due by 2010, that should find its way into high-end LG smartphones, MIDs from … Read more