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Apple yields to NBC Universal on price, packaging

To get TV shows from NBC Universal back on iTunes, Apple yielded to some demands on pricing and packaging made by the media conglomerate, NBC executives said Tuesday.

Apple CEO Steve Jobs announced at the company's "Let's Rock" press event on Tuesday that NBC shows such as 30 Rock and The Office would return to iTunes a year after the entertainment company pulled out of iTunes.

Examples of how NBC can set its own prices on some shows came after the event. NBC announced that it would offer some catalog titles for 99 cents rather than … Read more

Buzz Out Loud 805: See you all...tomorrow?

The Large Hadron Collider comes online tomorrow (Wednesday, September 10), so we're just kind of assuming we'll be here for tomorrow's show. Of course, if it uses .NET, we're definitely doomed, if Computerworld's speculations about the daylong outage of the London Stock Exchange are to be believed. In any case, if today is our last show, at least we brought balance to the force. We discuss new Zunes and new iPods in (mostly) equal doses.

Listen now: Download today's podcast EPISODE 805

Microsoft confirms Zune details http://news.cnet.com/8301-13860_3-10034897-56.html http://www.microsoft.com/Presspass/press/2008/sep08/09-08ZuneFallUpdatePR.mspxRead more

Steve Jobs: NBC Universal returning to iTunes

SAN FRANCISCO--The feud between Apple and NBC Universal has ended.

A little more than a year after it was revealed that the media company would pull out of iTunes, shows like Heroes and The Office will return to the digital store, Apple CEO Steve Jobs announced Tuesday at an Apple press event here.

In August 2007, The New York Times reported that NBC Universal was unhappy with the financial terms Apple offered and had decided not to renew its contract to download shows through iTunes.

At Tuesday's event, Jobs did not provide details on what led to the truce. … Read more

Google to sell TV ad time for NBC Universal

Google is partnering with NBC Universal to act as broker for TV advertising times on some NBC cable channels.

NBC Universal will offer advertising time from several of its cable networks for Google to sell through its Google TV Ads service as part of a multiyear advertising, research, and technology partnership, the companies announced Monday in a joint statement.

"With the addition of NBC Universal inventory, advertisers using the Google TV Ads platform can reach NBCU Cable's national audience and gain access to viewership data at an unprecedented scale," NBC Universal and Google said in a statement. … Read more

Buzz Out Loud 803: Limp-wristed robot handshakes

If a robot has a firm handshake, does that mean its creator is a stand-up guy, or just that he programmed his robot to have a firm handshake? That and other serious technology topics are examined today, and we also give our official Buzz Out Loud reviews of the new Microsoft commercial with Jerry Seinfeld. Brian Cooley joins us for Friday goodness.

Listen now: Download today's podcast

EPISODE 803

LHC will not destroy the universe in 5 days http://www.boingboing.net/2008/09/04/lhc-will-not-destroy.html

Microsoft begins big ad push http://news.cnet.com/8301-13860_3-10033375-56.html http://www.alleyinsider.com/2008/9/seinfeld-s-first-microsoft-commercial-awkward-not-funnyRead more

Hulu to host NBC shows before they hit broadcast

Fans of such NBC shows as Knight Rider, Chuck, and 30 Rock will be able to see their season premieres first on Hulu.

NBC Universal, which created Hulu in partnership with News Corp., decided to debut the television series' seasons on the video site.

While this is the first time that Hulu has streamed season premieres from a major network, this isn't the first time it's happened. NBC.com did it last year and according to Chris Albrecht over at Newteevee, HBO released Flight of the Conchords on the Web last year as well.

Still, the trend of … Read more

Buzz Out Loud 795: New Zealand judge misses entire point of Internet

In the news today, NBC fails to medal in its online streaming of the Olympics, but Google never fails to meddle (by driving up and down your private roads). OK, that was a Tom joke. Also, the Obama text dissected (but not in a political way), the Pentagon and its fake cat brains, and how to vote better. Listen now: Download today's podcast

EPISODE 795

FCC outs HTC Dream’s dimensions: It’s smaller than the iPhone 3G http://www.engadget.com/2008/08/25/fcc-outs-htc-dreams-dimensions-its-smaller-than-the-iphone-3g/

iPhone 3G reception just fine, say curious Swedes with engineering degrees http://www.engadget.com/2008/08/25/iphone-3g-reception-just-fine-say-curious-swedes/Read more

eMarketer: $5.75 million for video ads on NBC's Olympics site

The estimated $5.75 million in video ad spending on NBC's NBCOlympics.com really isn't that impressive, market research firm eMarketer said Friday.

To put things into perspective, NBC's projected video ad spending for the year is $505 million, making the Olympics extravaganza only 1.1 percent of the total.

NBC's handling of digital Olympics coverage has been criticized. Network President Jeff Zucker has defended his decision to not air the opening ceremony live or to stream some of the more big-ticket events on the Web, choosing to restrict them instead to tape-delayed television.

Plus, as … Read more

Valley to NBC Olympics: 'Poppycock, Peacock'

Peculiar Olympic viewing numbers have emerged from the Bay Area.

It seems that the Valley's finest have voted with their comforters and refused to play along with NBC's notion of, "You'll watch what we want you to watch, when we want you to watch it."

Although the San Francisco area averaged a 20.5 rating for the nine nights that ended last Sunday, this was down on the average rating for the Athens Games, which clipped along at 21.5.

It is not my intention to dance on NBC's bank vault. Some of the … Read more

Are online advertisers disappointed in NBC's Olympic performance?

NBC President Jeff Zucker has been explaining to the U.S. public just how right the network was to not screen the Olympic opening ceremony live.

"There's no question we did the right thing in holding the opening ceremony to air in prime time on NBC that night," he said on CNBC's Squawk Box. "The excitement that built out of word of mouth that the opening ceremony was the most spectacular thing that people had seen, that China had wanted to make a statement and they made a statement and people wanted to see that.&… Read more