Despite finally breaking a year's streak of quarterly losses, Sony's press conference Thursday will likely be remembered mostly for a quote that's already being mocked by tech blogs.
During a press conference to announce its earnings, Sony Chief Financial Officer Nobuyuki Oneda expressed his company's interest in competing in the touch-screen tablet market with Apple. According to ComputerWorld, he said:
"That is a market we are also very interested in. We are confident we have the skills to create a product...Time-wise we are a little behind the iPad but it's a space we would like to be an active player in."
Seems reasonable enough, right? Lots of companies would--and will--follow Apple's lead. It's just the nature of business, and we expect it. But it's important to point out why Sony is being mildly ridiculed for this quote: because in most observers' eyes, this is exactly what's wrong with the company. The gadget maker that used to be at the forefront of innovation is rarely first at anything anymore--with the exception, it should be noted, of the Sony Reader, the first modern e-book reader. But over the past decade they've gotten beat at their own game in several major categories: music players (Apple), televisions (Samsung), and video games consoles (Microsoft and Nintendo). … Read more