cbs

Heavy lightens up as Husky Media spins off

Heavy, a niche video content company focused on the "dude" demographic, is slimming down.

The company said Wednesday it will spin off Husky Media, its video advertising platform, into a separate company. It'll remain under Heavy's oversight alongside the Heavy.com portal, but will be run by a different team.

Husky Media operates a technology called Video-Skin, which lets bloggers and other publishers "wrap" any video player in Husky ads and then pull in revenue. Husky also runs a Video Guide that offers publishers a library of video content in exchange for splitting ad … Read more

Take a look inside, it's my Last.fm In A Box

Last.fm, the music-focused social site that CBS Interactive acquired last year, announced Wednesday the launch of a project called "Last.fm In A Box," which distributes the site's ad-supported streaming radio services to partner companies.

Launch partners include a variety of social networks, personalized home page services, and music sites, like the AOL-owned Bebo, Billboard.com, Break Media, subscription service eMusic, Frengo, Gigya, iGoogle, concert promoter Live Nation, Meebo, MP3.com (owned by CNET News.com parent company CNET Networks), Netvibes, Ning, Pageflakes, the News Corp.-owned Photobucket, Piczo, blogging platforms Six Apart and WordPress, teen … Read more

Yahoo boasts new ad deals, joins CBS' online video network

Impeccably timed to suit president Sue Decker's keynote at the Advertising 2.0 conference in New York, Yahoo announced Wednesday that it has inked advertising deals with two major clients: discount retail giant Wal-Mart and interactive ad agency Havas Digital. Terms of neither deal were disclosed.

The company has also signed on as a partner in CBS Interactive's CBS Audience Network of online video distribution partners.

For Wal-Mart, Yahoo will handle display and video advertising on the Walmart.com site as part of a multi-year agreement. Walmart.com will also become part of Yahoo's upcoming AMP advertising … Read more

Buzz Out Loud 729: Wacky wireless Wednesday

It's all cell phones all the time: The FCC might make early-termination fees less of a problem, rural carriers want less exclusivity (and so do we), and no one wants cell phones on a plane except, strangely, Molly. Also, the second-generation $100 laptop will double as an e-book reader and cost $75, assuming it ever exits the realm of elaborate fiction. Listen now: Download today's podcast EPISODE 729

Microsoft offers cash back search http://news.bbc.co.uk/2/hi/technology/7413099.stm http://news.cnet.com/8301-10787_3-9949286-60.html

Microsoft demos Zune advertising service http://www.pcworld.com/businesscenter/article/146109/ microsoft_demos_zune_advertising_service.html… Read more

Apple, CBS sued over 'Mighty Mouse' device

A computer peripheral maker filed suit against Apple and CBS on Tuesday, claiming the companies are infringing on its trademark for the "Mighty Mouse" device.

Maryland-based Man & Machine says it was selling its chemical-resistant and waterproof mouse to hospitals a year before Apple sold its single-button mouse of the same name.

CBS owns the rights to the Mighty Mouse cartoon and licensed the use of the name to Apple. The network was named in the lawsuit because Man & Machine says it doesn't have the right to license the name. Both Man & Machine and CBS … Read more

CBS Audience Network adds more retro programming

Looks like offering old episodes of Star Trek and MacGyver proved successful: CBS Interactive announced this week that it has added a selection of new "classic TV" content to its CBS Audience Network of online video partners.

Full episodes and clips of select seasons from Twin Peaks, Beverly Hills: 90210, The Love Boat, Family Ties, and Perry Mason are now available on CBS' 300-plus partner sites, which include downloadable video service Joost, AOL and its newly acquired social network Bebo, video-sharing site Veoh, and a few hardware partners like Slingbox. CBS has also added more seasons of MacGyver, … Read more

Copyright fight brewing between TV networks and RedLasso

Three of the largest broadcast TV networks have sent a cease-and-desist letter to RedLasso , a little-known but rapidly growing video syndication site.

Fox News Network, NBC Universal, and CBS sent a letter on Monday, accusing the company of "building a business based on the unauthorized syndication of" the content owners' news, sports, and entertainment shows.

RedLasso records TV shows and then indexes clips so users can find, pull, and embed them on other Web sites. Reporter Liz Gannes over at Newteevee.com saw this one coming. Two weeks ago, Gannes noted that RedLasso had grown from 2 million … Read more

Where $1.8 Billion is a lot to pay for The 404

Listen now: Download today's podcast To most 404 listeners, it was a regular day. To us, it's the day two of our favorite things changed forever. Thing 1? Randall Bennett is now dead to us. Thing 2? We now can claim Charlie Sheen in our six degrees of separation. That's right, CBS has acquired The 404 for $1.8 billion dollars.... through the subsequent acquisition of CNET. We wax poetically on what it'll be like when Randall is relaxing in his Jackson Heights Jampad, free of the strains of The 404, and how we're planning … Read more

Buzz Out Loud 725: CBS' podcast of indeterminate length

In today's episode, Leo Laporte drops in (and out) to discuss the future of CNET, the future of Yahoo, and lack of future we'll all have if the Air Force doesn't stop trying to build a real-life Skynet. Also, Leo points out why we should probably all delete our Plaxo accounts, Nintendo gets patent trolled, and can we leave Twitter? At least for one day? Listen now: Download today's podcast EPISODE 725

**NOTE: We are making a change to our podcast feed system on Monday, May 19. You do not need to subscribe to a new … Read more