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Online spending doubles for weekend before Christmas

Here's a little statistical cheer for online retailers bracing themselves for what many have been predicting will be a dismal holiday sales season.

The latest online retail spending report released Tuesday by ComScore shows that consumers last weekend spent almost double what they spent on the corresponding weekend before Christmas last year. U.S. consumers online spent $677 million last weekend, December 20 and 21, compared to $341 million the weekend before Christmas in 2007, which was December 22 and 23.

It should be noted, however, that there are five fewer days this year between Thanksgiving and Christmas, making … Read more

Google snatches search share from rivals

Correction at 5:50 a.m. Monday: This story had an incorrect total for U.S. searches in November. The total was 12.3 billion.

Google grabbed a chunk of market share from rival search engines in the United States in November, new figures from ComScore show.

Google's share increased 0.4 percentage points to 63.5 percent from October to November, while Yahoo dropped 0.1 percentage points to 20.4 percent and Microsoft dropped 0.2 percentage points to 8.3 percent.

Further down the pecking order, Ask.com dropped 0.2 percentage points to 4.0 … Read more

E-commerce sales: So far, not a disaster

After a strong first week of December, e-commerce sales have slowed down but are still on pace with last year's spending rate at this point of the holiday season, according to a report issued Sunday by ComScore.

For anyone accustomed to the drumbeat of sour economic news, that tidbit must come as a pleasant surprise. In fact, ComScore reports that December 9 logged $887 million in online spending, thus setting a record for the heaviest cyber spending day on record. They're not exactly shopping until they're dropping but online sales are keeping pace with last year--no small … Read more

ComScore: 100 million YouTube viewers in October

Online video is really taking off, according to stats firm ComScore. Not that we should be particularly surprised by that assertion. But the leader in the space, Google's YouTube, during October pulled in 100 million viewers in the U.S. for a market share of almost 40 percent.

That market share is about the same as it was this spring. But lower in the ranks, there's some change afoot. Video content hub Hulu, a joint venture between NBC Universal and News Corp., has edged its way into sixth place behind YouTube, Fox Interactive Media (which owns MySpace and … Read more

ComScore: Black Friday e-commerce hits $534 million

It wasn't a blockbuster, but Black Friday wasn't a bust, either.

ComScore on Sunday reported that online, nontravel retail sales on the Friday after Thanksgiving, traditionally a big day for consumer spending, reached $534 million. That's up from the same day a year ago, but just barely--online retail sales rose just 1 percent, from $531 million.

On Saturday, comparison-shopping site PriceGrabber.com said that Web shopping traffic on Black Friday was up 11 percent. The Nintendo Wii was the most popular item, according to both PriceGrabber and eBay.

Sales on Thanksgiving Day itself rose 6 percent to $… Read more

Holiday e-commerce projections lowered

Update at 10:30 a.m. PST, with information from IDC holiday spending report.

The Grinch has made off with Christmas.

In yet another sign that e-commerce is taking a hit over the holidays, online sales growth projections for the critical November-December holiday shopping season were cut by more than half Tuesday in a survey released by digital marketing and media research firm eMarketer.

Online sales are expected to grow a mere 4 percent year over year to $30.3 billion during the two-month period, versus eMarketer's previous projection in May of 10.1 percent growth, or $32.1 … Read more

Online advertising up 11 percent from last year

The growing economic slump doesn't appear to have fully struck Web advertising.

Internet advertising revenues for the third quarter were nearly $5.9 billion, representing an 11 percent increase over the same period last year, according to the Interactive Advertising Bureau.

The bad news is online advertising appears to be slowing down. The third quarter in 2008 was up only two percent from the second quarter. For the first three quarters of the year, however, ad revenues totaled $17.3 billion, up from $15.2 billion for the first three quarters of 2007. The IAB said the $5.9 … Read more

comScore offers e-commerce retailers holiday advice

With the dour economy playing grinch this holiday season, e-commerce retailers may want to focus on offers of free shipping and online coupons, according to a recent survey by comScore.

In a survey of more than 1,000 consumers taken in mid-October, comScore found 73 percent of respondents planned to save money this holiday season by buying fewer gifts and 69 percent by buying less expensive presents, while 37 percent planned to use coupons.

comScore also found that in the third quarter, 25 million Americans visited coupon sites, up 26 percent from the previous quarter. And it's not just … Read more

Google snatches search share in August

It's a familiar pattern: another month, another increase in Google's search market share.

Internet users performed 11.7 billion searches in the U.S. in August, choosing Google 63 percent of the time, according to ComScore's monthly analysis released Thursday. That's an increase of 1.1 percentage points from 61.9 percent in July, the analyst firm said.

Yahoo slipped from 20.5 percent to 19.6 percent, and Microsoft slipped from 8.9 percent to 8.3 percent.

MySpace in July: Best month ever?

Recently, statistics firms haven't been too kind to MySpace, the News Corp.-owned social network that was at the center of Silicon Valley press love not so long ago. In June, ComScore reported that once-smaller Facebook had surpassed it in worldwide traffic for the first time.

But the news isn't all bad for MySpace, the company said in an e-mail Monday evening. ComScore statistics might be showing that Facebook is still growing rapidly, but the firm's numbers for July said that MySpace has surpassed 122 million unique visitors worldwide for the first time. Granted, it's been … Read more