Culture jamming for the masses
On January 31, 2008, a video depicting hundreds of people standing perfectly still in New York's Grand Central Station was posted on YouTube. The video quickly became a phenomenon, and to date, nearly 9.5 million people have watched it.
Why, you ask? The standing still was actually part of an elaborate prank, pulled off by "agents" of a group called Improv Everywhere. The idea was that the hundreds of people would simultaneously "freeze" in the middle of Grand Central, with no warning nor explanation to those nearby, and stay that way, no matter what, … Read more