selfing

Sam Lawrence, the CMO of Jive Software, broke his foot a week ago. He wasn't looking forward to the hassle of wheeling around Web 2.0 Expo in a wheelchair, but found a way to take advantage of the situation: He turned his buggy into a mobile billboard. A metal placard mounted on the backrest advertises his own company, and he also got two other sponsors to pay for placement, offsetting the cost of the hardware.

Now that's a solid Web 2.0 business model.

Guess what Google search gets more results than the 20.7 million for "pornography?"

"Self help" yields 31.8 million results. Porn has company at the bottom of the e-business food chain.

There are a number of things about the self help industry that bother me.… Read more

With everyone becoming a producer in the YouTube age, self-branding ("The Brand Called You") has evolved from a fancy to a necessity.

Andy Warhol's 15 minutes of fame have shrunk to 5 seconds of microfame, and in the contained public arena of social networks, amateur paparazzi--thanks to the viral nature of social media--have the power to grant celebrity status. That, in a nutshell, is the thesis of Clive Thompson's poignant piece for Wired on the rise of "microcelebrities."

As Facebook walls make personal communications open to the rest of your trusted network, even your … Read more

Yesterday, Gibson Guitars released its self-tuning Robot Guitar. It'll add about $800 to the price of a new guitar (it's available only on mid-range guitars with street prices over $2,000), and will compete against a self-tuning guitar add-on from TransPerfomance, which runs about $3,000, including installation.

The technology behind self-tuning guitars is far from trivial--a CPU in the guitar neck must continually monitor string tension and adjust the pegs accordingly--and I'm sure the demos are fun to watch, but I think the vast majority of guitarists will get a lot more value out of a … Read more

The first self-destruction button was mildly amusing when it came out last year, and it actually served a useful purpose as a USB hub. But a miniature successor, a phone charm seen on Akihabara News, is just plain silly--all it does is flash a red light and play a recording that sounds like an explosion. Even that we could live with, but its $27 price tag is nothing short of offensive. We're tempted to buy one and use it for target practice with a .44 magnum, then post it on YouTube as an instructional video.

What do you get when you combine a guitar loaded with robotic technology with one of the most talented musicians of this day and age? Hopefully, one hell of a show.

Guitarist/musician/former choir boy Martin Luther will be showcasing Gibson's self-tuning Robot Guitar at a free show in San Rafael, Calif.

Luther, who recorded the critically acclaimed album Rebel Soul Music in 2004 and recently toured with The Roots, will play the Bananas At Large instrument store on Monday, December 3.

Following the show, which starts at 12:30 p.m., there will be a public question-and-answer … Read more

Now here's an innovation: "music on demand," in the truest sense of the meaning. Radiohead, the juggernauts of intelligentsia rock, announced that they will give away their new album "In Rainbows" as a download for whatever price consumers are willing to pay. The band is free to sell the new album directly from the official website because it is no longer tied to a record label. So far, the album is only available to pre-order, but it can be downloaded when released on October 10.

It's not the first time that an artist or … Read more

Self-driving vehicles, self-parking cars, self-repairing paint ... and now self-healing tires? Michelin says it has accomplished this feat by using manufacturing techniques that mold the tread of its XDA5 in three dimensions. What that means to us commuting plebs is that the tire features a tread that somehow regenerates itself as it wears off. It sort of acts like an onion: As the tire wears, the tread reveals new grooves and tread blocks within. Once again, technology aping nature.

Unfortunately, this isn't multi-layered, so you won't be getting treads that last forever. Just a touted 30 percent extension in … Read more

PeopleJam is a place for people looking to give and receive advice on health, relationships, spirituality and finances to connect with each other.

The site launched Monday and is in open beta right now. The founders have culled more than 150 "experts"--meaning writers, motivational speakers, counselors, finance experts and more--to blog on these lifestyle topics. There are also "lifecoaches" who also contribute content, both videos and text-based.

The idea is that PeopleJam will be the destination for people who have specific questions to create a profile, find answers to questions and add their own posts … Read more