Blizzard boasts one of the largest, most engaged user communities of any game developer in the world. The benefits of such a following are obvious, but the downside becomes similarly stark when the company runs afoul of its user base.
The company on Tuesday unveiled its new Real ID system, a service that allows friends to easily follow each other's activities in Blizzard games like World of Warcraft. It also introduces cross-game chat and social-networking features that let users see not just their friends, but also their friends' friends.
However, Blizzard is requiring users to register for the service … Read more