Visibility

Susan Boyle's biggest rival (age 12) now on YouTube

If the Web didn't exist, Susan Boyle would be, at best, a local hero. At least for a substantial amount of time.

However, the Web's insane insatiability, coupled with that of Simon Cowell, means that no sooner has she reached the quite strange figure of 100 million online views (and growing with every minute the world turns) than "Britain's Got Talent" attempts to inject a rival.

So, in the interests of social science, may I present 12-year-old Welsh boy Shaheen Jafargholi? He and his single mom graced the show's auditions last Saturday. (Well, in … Read more

Susan Boyle bigger online than Bush, Obama, Fey

I know there will be very many among you who, inspired and never satiated by the YouTube video of Susan Boyle, wonder whether this is the most popular viral video of all time.

It is my duty to bring you an answer (as well as a Boyle interview with Scottish television that has already enjoyed more than 1 million views).

Visible Measures, a company that clutches the pulse of the online audience and refuses to let go, has identified more than 200 unique videos of Boyle's performance. According to Visible Measures, the combined figures seem to have exceeded the … Read more

Webware Radar: Opera browser gets geolocation

Opera, announced Thursday that it has inked a deal with Skyhook Wireless that will bring geolocation to its browser. According to the company, those who download the geolocation-equipped Opera browser will be able to share their location with any site that supports it and get information about related products and services in their area.

Skyhook played an integral role in making the geolocation possible. The company's Wi-Fi Position System makes it possible for any computer or mobile phone with a wireless adapter to be located.

In conjunction with the release of a new Opera build that supports geolocation, the … Read more

Data overload for video ads: Liquidus, TubeMogul, and Visible Measures

Video advertising online is certainly becoming more common, but it's still difficult to get a good handle on exactly the kind of impact those types of ads are having.

Three companies came to Demo to push their individual strategy on how to improve the placement of video ads and the information gathered about them.

Liquidus: This 6-year-old Web marketing company has come up with a quick way for digital cable providers to produce and push video classified ads to the Web and TV screens via video on demand. Liquidus' video publishing platform aggregates video ads from a variety of … Read more