Rafe's Radar

Cisco's release Tuesday of the Flipshare TV brought to mind other overpriced single-purpose devices that have cluttered my computer desk and stereo rack over the years. Like the over-specific kitchen appliances you use once or only once in a while and don't really need in your life (yogurt makers, margarita mixers, hot-dog toasters), there are plenty of technological products that are better at taking up your space and money than providing ongoing value.

Here are my top categories of tech yogurt makers:

The Flipshare TV

(Credit: Cisco)

TV media viewers
Worst example: The Microsoft TV Photo Viewer. Released in 2001, this was a floppy disk drive with a TV output. It was for viewing digital photos on a TV. Of course, if you had a digital camera and a computer, you already had a good way to view photos, and at a better resolution than the TVs of the day. But with the TV Photo Viewer, you could set your parents up with a viewing station for your digital photos.

Great--but then you had to teach them how to use it, make sure it stayed connected to their TV, and worse, crunch your photos down to fit on a floppy and get said floppy to them so they could see the pictures. I tried to set one of these up for my mother. She rolled her eyes and said, "Just mail me the snapshots, dear."

Also in this category, the aforementioned Flipshare TV, a $149 device whose main function can be duplicated by a $0.31 HDMI cable. For that matter, the Flip camera itself is a bit of a one-trick pony. Sure, it's easy to use, but a standard digital camera will also take videos. I have a Flip camera myself and I do love it--in theory. But when I leave the house, I don't want to take a video camera that duplicates only one thing that my point-and-shoot digicam does (and without a zoom lens, no less), so the Flip stays home almost all the time.

Related: The Sandisk Take TV, which was a bunch of wires and parts that let you watch videos stored on SD cards on your TV. It was a great product for all those illegal vids you got from BitTorrent. It, like the the TV Photo Viewer, is no longer sold.

HP's Printing Mailbox for Presto Service

(Credit: CNET)

Other gizmos for your parents
There are more products that seem to exist to tell your parents that they're technological klutzes. The Presto printer, from 2006, comes to mind: It's an HP-sourced photo printer that prints only what you, the loving child, sends to it over the Internet. It can't print from a local computer, and there's a monthly service fee to be able to send to it. Eventually you will grow tired of the one-way sending of photos and articles to the printer, and replace it with a real computer so your loved ones can communicate back to you. Hopefully you'll still have money left for the computer after paying the monthly fee to use the Presto.

My co-worker Molly Wood thinks digital photo frames fall into this category, since nobody ever bothers to update them after they're first loaded with images. But I happen to like these devices, and even if they are never updated, they're unobtrusive and have great gift appeal.

Just a few days ahead of the scheduled public beta launch of media app Boxee on Monday, the excellent Clicker Internet video directory has been ported to the platform.

To review: Boxee is a media viewing app designed for living room use--that is, at a distance, with a remote control. It's a good interface for sources like YouTube, Netflix, CNN, and CBS (our publisher), as well as music, home movies, and photos. We've covered it a lot and quite like it.

Clicker, which we also like, is an extremely well-curated directory of streaming television shows. Clicker on Boxee is that directory on the Boxee platform, and also designed for control from a remote. It works very well. The Clicker service and Boxee appear made for each other.

Clicker on Boxee gives users a nice big interface for browsing shows.

(Credit: Screenshot by Rafe Needleman/CNET)

Unfortunately, Clicker on Boxee doesn't have access to the entire Clicker database, which is a big disappointment. In particular, Hulu was removed as an official Boxee content partner earlier this year, so Clicker, which indexes Hulu just fine on its Web interface, won't display Hulu episodes when run on Boxee. Boxee itself has a workaround that shows Hulu content despite the licensing issues, but it's not the full, authorized interface that Boxee used to have, and Clicker doesn't have access to those shows. So if you're on Boxee and want to see a show that's on Hulu, you have to leave Clicker, fire up the Hulu Feeds module, and search for it there.

One of Boxee's other issues at the moment is that there are nearly 40 different content sources that it can view, and several have unique interfaces and search functions. Clicker may be able to find a lot of video content, but it can't find all of it, and if you use Boxee you might have to know which network or service a show is on to find it if it's not on Clicker. Hopefully the upcoming open beta of Boxee, which is said to feature a new interface, will address this issue. We'll have a report on the new version of the app, and how Clicker works inside it, when it launches.

The search function is also designed to be used with a remote control.

(Credit: Screenshot by Rafe Needleman/CNET)

After contributing to the destruction of productivity at work by helping Facebook through its early days, Dustin Moskovitz and Justin Rosenstein are launching a new service aimed to make people and businesses productive once again. The company, Asana, announced details today on its funding. However, details on the service itself are still vague.

Here's what we know: The company just raised a $9 million venture round lead by Benchmark Capital with additional funding from Andreessen Horowitz. Marc Andreessen is an advisor and will not be on the board. Benchmark's Matt Cohler, formerly at Facebook himself, will be.

The rest is borderline hand waving. I talked with Moskovitz and Rosenstein this morning about their vision, which anyone who's ever worked can relate to. The product that embodies this vision, though, we don't know much about.

Justin Rosenstein

(Credit: Asana)

Rosenstein told me, "We started Asana to change the way people manage information, and speed up work by an order of magnitude." They're going to help individuals and teams become, "vastly more productive," he said.

We want more, of course. Rosenstein: "We're not trying to be stealthy, but it's tricky to describe."

Try, please? Here's a bit more: Asana will improve work by solving problems of information transparency. With Asana's hosted service, status meetings will be unnecessary. Organizing yourself and communicating what you're doing should be the same act. We'll fix the explosion of information that knowledge workers need to manage. It will be a software solution to a human problem.

Dustin Moskovitz

(Credit: Asana)

Asana is answering the question, "How would you design productivity for the Web from the ground up?" The founders believe they have hit upon the necessary data and interaction model to improve all of our jobs. You can read more on the Asana blog, if you dare.

We'll believe it when we see it, won't we?

Rosenstein did say the Asana team is using the product internally. He also said that Asana will be a Web app, but that they're trying to provide software-type speed and responsiveness from it. Good.

The product is being built on a new programming system, called Lunacript. The platform itself will be open to users, so they can code in their own business processes. However, all apps will be hosted by Asana, not federated, as Google Wave allows.

When I get a demo, I'll report back. Until then, I don't hear anything that leads me to believe that Google Apps, Microsoft Office, and Lotus Notes have much to worry about. I would very much like to be proven wrong.

Bonus fact: I asked Moskovitz how he felt about Jurassic Park actor Joseph Mazzello being cast to play him in "The Social Network" movie about Facebook. "We are both scared of velociraptors," he said. "That's about all I know."

Why is it that as Thanksgiving approaches, when we should be focusing on the good things in our lives, journalists take the opportunity to talk about what's bad? I don't know, but I do know that I'm not immune to the trend.

This week on the Reporters' Roundtable: tech business turkeys! Unlike the Real Deal podcast Thursday in which Tom Merritt and Brian Tong tried to steer you away from turkey products, in this episode, we discuss the turkey business decisions and business models that we've seen in tech over the years.

My guests are both co-workers. First, in the studio, Charlie Cooper, executive editor at CBSNews.com and author of the column Coop's Corner. Before moving to his highfalutin' job at CBS News, Charlie worked in the CNET newsroom as an editor and columnist, and he ran a great daily video podcast called the Daily Debrief.

Dialing in from our Boston bureau is Jim Kerstetter, executive editor of CNET News. Jim is responsible for all the news coverage on CNET, and he covered tech prior to that at BusinessWeek. When I approached him about this roundtable topic, he said, "I think I covered all the bad businesses already."

By the way, right after we stopped recording, and my guests left, the live chatroom pointed out that we had neglected to mention perhaps the most heinously derelict tech business decision in the history of personal computing. They were right. I could tell you what it was--or leave it up for ongoing discussion in the comments, which is what I'm going to do.

Listen now: Download today's podcast

Reporters' Roundtable Podcast 11: Tech biz turkeys ... Read more

Google is hosting a press event at 10 a.m. PST at its Mountain View, Calif., headquarters to update the world on its plans for world domination via the release of its second operating system (after Android), the Google Chrome OS (FAQ). Google VP Sundar Pichai and Engineering Director Matthew Papakipos will reveal technical details and launch plans, and will have demos. Google will be streaming the announcement.

I'll be in the audience when the event kicks off and will be live-blogging my thoughts on the talk as it happens. Josh Lowensohn will be handling reader feedback during the live blog, so if you want to share your observations on what's happening or have questions, please contribute in the live blog window below once the event goes live. Stephen Shankland will also be at the site to grab photos, and Tom Krazit will have the full news rundown and analysis after the event closes.

Tuesday night, I asked Justin Kitch, who sold his company, Homestead.com, to Intuit in 2007, how much Intuit paid for the company. "$170 million," he said. "No," I said, "That was Mint. How much was Homestead?"

"It's funny, isn't it?" he said. Both Mint and Homestead went for the same price.

Coincidence? Intuit also bought another company, Paycycle, in June of this year. Guess for how much. That's right. $170 million.

What the heck is going on at Inuit? Do they have a stack of pre-printed $170 million checks? Do they only like companies as they pass through that magical valuation number (as decided by their own analysts)?

Intuit says this: It's a coincidence. And, I've been reminded, the company has made non-$170 million buys: MyCorporation.com in 2005, for $20 million; Digital Insight (2007) for $1.3 billion; Electronic Clearing House (2007) for $131 million; and Entellium (2008) for $8 million.

I still think if you're selling a company to Intuit, you should ask for $170 million. It's a figure they're comfortable with.

Blog platform company Six Apart is adding a free, miniaturized blogging service to its paid blog hosting service TypePad. The new TypePad Micro service is essentially a simplified template, called Chroma, for unpaid users on the TypePad service. It will likely be compared with Posterous and Tumblr.

The Chroma template is flexible and attractive, and most of the blogs I've seen using it look good. It's a great format for short posts and for sharing pictures and embedded videos.

But as a short-form blog authoring platform, TypePad Micro is still TypePad, a powerful and capable blogging system that may be overkill for people who just want a way to post quick items. The main Quick Compose interface is nice and light, but one level down, the options are overwhelming. In comparison, Tumblr's posting interface is light and clean all the way through. Posterous' Web interface is even leaner, and if that's still too much for you, you can start blogging on it via e-mail, without even setting up an account on the Web site. (To be fair, you can also post to TypePad Micro via e-mail.)

The new Chroma template is well-suited to short posts and images.

(Credit: Screenshot by Rafe Needleman/CNET)

Still, what Six Apart is doing with TypePad Micro is probably good for Six Apart and it's definitely good for writing and writers. From the product perspective, CEO Chris Alden believes that there's a somewhat open space in the blogging world between full-on blogs like TypePad and micro-blogs like Twitter. He envisions TypePad Micro as a good starting point for people who want to say more than they can on Twitter and don't want to pay for it (thus putting TypePad Micro in competition with the free Wordpress.com). He also sees it as a supplementary blog template for paying TypePad customers who want a new outlet for quick posts.

There is a quick posting form for TypePad Micro, but the rest of the author's site is complex.

(Credit: Screenshot by Rafe Needleman/CNET)

And if you care about writing, as I do, you'll love the new micro formats like this one, since they encourage people to write shorter posts. Since you have to think more when you're writing for a small space, this is good.

The TypePad platform also integrates into the modern world of Twitter, Facebook, and the like: Every time you post, the platform can automatically send alerts out to dozens of other accounts. And stealing a feature from Twitter, Movable Type lets readers "follow" TypePad blogs.

TypePad Micro is live now.

Wikipedia killed the encyclopedia business, in print and online, as it's hard to make a revenue model work that involves paying people to create content when there are hordes of enthusiastic experts around the world willing to do the job for free. The business of mapping may be similarly doomed, as indicated by PublicEarth, a new wiki-style database of places launching Monday, and by the continued improvement in authoring tools at the crowdsourced mapping service OpenStreetMap.

PublicEarth

PublicEarth is an open database of places. Michael Rubin, who was an architect of Netflix, wanted to bring the same "element of delight" of connecting people to things they enjoy. Netflix did it for movies, and Public Earth is doing it for locations.

As with other crowdsourced place databases, anyone can insert a location. And as with most of the other products, PublicEarth uses Google base maps. The difference in PublicEarth is in the execution: It's slick, in a good way. For map users, PublicEarth lets you quickly find categories of locations -- romantic, kid-friendly, historic, for campers, etc. -- for places you are going. When you're looking at a map of places, you can get a lot of data by just rolling your mouse over hot spots, without clicking. "We learned how expensive a click is," Rubin says.

PublicEarth is a good system for a crowdsourced database of places.

(Credit: Screenshot by Rafe Needleman/CNET)

The system will have a recommendation engine that learns what you like. So if you've been using the system and then head to a new town you can just see the "recommended for you" locations.

The real value to PublicEarth is that it can find places that aren't, as they say, on the map. It's very easy for users to create a point of interest, draw a boundary line around a park, or trace a route to walk or hike. If enough people get into this system it could be a great resource for travelers. Which is the business model.

The PublicEarth team wants to make this service the go-to database of unusual places, and to partner with standard booking sites like Hotels.com, OpenTable, and travel solutions like TripIt. Getting traffic from those sites will get people into the system, and then sending booking and ticket traffic out to venues will generate revenue.

PublicEarth is also being marketed to activity groups like RV and sports clubs, parents groups, birdwatchers, and so on. It can be used by social networks to collect and collate locations aimed at specific interests, which can help people with those interests when they visit a new region.

Of course, success hinges on contributions, and it's not easy to create a user-maintained location database that sticks. There's also competition: Wikimapia and Yelp come to mind. But if PublicEarth can affiliate with other travel resources it could work out. It is a very strong product. It has the potential to compete with the guidebook market.

OpenStreetMap

PublicEarth is an open database of items on top of a map. OpenStreetMap is a crowdsourced map itself. The project was started before Google Maps came on to the scene, and while the search juggernaut's global road map is certainly more popular, there's a lot to be said for the OpenStreetMap approach. The fact that anyone with an interest in an area can create, correct, or update a map means you can get a lot of very specific data onto the map, created by people with very specific, nearly microscopic, knowledge of their regions.

And since the OpenStreetMap data itself is open, developers can do anything they wish with it. With a commercial map like Google's you have to push everything through one API, but with a truly open system you can create your own maps from the data, perform calculations on map points, and so. OpenStreetMap would be a great mapping database for the calculation engine Wolfram Alpha.

The MapZen iPhone app will help you map on the go.

(Credit: CloudMade)

Later this month a new map editor, MapZen, is coming to the system from CloudMade, a company that commercializes the OpenStreetMap project. MapZen will make it easier for mappers to create and correct roads and points of interest. An iPhone app, currently in approval limbo, will also make it easier for anyone to walk and map. And new social tools should be good for to help groups of "map buddies" coordinate their work.

The MapZen/OpenStreetMap combo also lets you do very specific and modern cartography. There's a junction editor, for example, that lets contributors specify turn restrictions by time of day.

CloudMade will monetize the system by offering search features and routing (with awareness of the junction turn restrictions), and possibly by working on location-based advertising.

OpenStreetMap currently matters more to people in less-mapped regions than to dwellers of hyper-mapped U.S. cities. But ultimately the system may enable new location-based apps and services thanks to its wide-open system.

The crowded map

Google has already added a form of crowdsourcing to its mapping services: Its traffic system gets location and speed data from its mobile users. (Users can get their own raw data through Latitude, if they wish.) But Google relies on its own private mapping data, and its own servers to deliver maps to users. It's an expensive model and it doesn't serve all users in all locations equally. The crowdsourced mapping model is a serious competitor to the proprietary map business. I wouldn't have thought it could work, but Wikipedia shows that it's a mistake to dismiss the power of millions of individuals, each willing to chip in a little bit, to create great reference works.

The full MapZen app lets you re-route roads. Please be careful.

(Credit: CloudMade)

Humor is serious business. This week, we have two entrepreneurs who prove it: Ben Huh, CEO of the Cheezburger Network, the company behind Failblog, ICanHazCheezburger, ThereIFixedIt, and other sites you've probably wasted your lunch hours on; and Ryan Dolan, previously in business development at The Onion, now making a go of it with his own business, 30Watt, which sells funny products like those at PrankPack.

Listen now: Download today's podcast

Reporters' Roundtable #10: Funny business ... Read more