Toshiba and Gateway are early participants in the growing cavalcade of Netbook makers expected to stretch across the exhibition floor at the Consumer Electronics Show.
New Toshiba Netbook packing Intel 'Pine Trail' silicon.
(Credit: Future Shop)These Toshiba and Gateway listings at a Canadian reseller follow Hewlett-Packard's leak of its iMini 210 Netbook specifications. All three models from HP, Toshiba, and Gateway are based on Intel's new N450 silicon, aka "Pine Trail."
The Toshiba and Gateway models both appeared on the Canadian reseller Web site Future Shop and both have similar configurations: the 1.66GHz Atom processor, 160GB (Gateway) or 250GB (Toshiba) hard disk drives, a 10.1-inch screen, 1GB of memory, and an Intel "GMA 3150 Express" graphics chip.
And both systems come with the Windows 7 Starter edition operating system.
Pricing is where the two Netbooks part ways, however. The Gateway Netbook is listed at $299 Canadian, or about $285 U.S. Toshiba's Netbook is listed at $459 Canadian, or $438 U.S.
New Netbooks aren't the only laptops expected to make a splash at CES, which starts Thursday. Full-fledged laptops have leaked already from HP, Toshiba, and Gateway that use Intel's new Core i3 mobile processor.
Consumers who want to watch high-resolution HD video on Hulu on the newest crop of Intel-based Netbooks will have to seek out models equipped with special chips from Broadcom or Nvidia.
Broadcom chip will enable HD playback on Netbooks. But will Netbook suppliers use it?
(Credit: Broadcom)Though Intel announced a major makeover of the Atom processor Monday, it's still not powerful enough to handle the highest resolution video.
For playback of high-resolution HD video--such as 1080p--Intel has "validated" an additional Broadcom chip that Netbook suppliers can include in systems, according to Anil Nanduri, director, Netbook Marketing at Intel.
Not coincidentally, on Monday, Broadcom announced the BCM70015 Crystal HD chip for high-resolution video playback. The chip will provide software support for Adobe Flash Player (v10.1) and Windows Media Player (v12), the company said.
The catch is that a consumer will have to confirm whether a new Netbook comes with the Broadcom chip. If the past is any indication, the chip will not be widely available on Netbooks, though Intel's Nanduri added: "I believe there will be some (systems) using that chip." The playback of the lower-resolution 720p HD variety is possible on Intel-only Atom silicon, according to Nanduri.
And there's another, even higher-end option for HD video playback: Netbooks equipped with the new Intel processor and Nvidia's Ion graphics chip. "With Ion you'll be able watch Hulu HD or YouTube HD at either 720 or 1080. With standard Intel components without Ion you won't be able to do that," said David Ragones, product line manager at Nvidia, disputing Intel's claim that the Atom processor can do 720p video playback.
"Another category is Blu-ray video," Ragones said. "If you want to watch the latest Blu-ray movie that just came out, you can absolutely do that on an Ion Nebtook," he said.
Nvidia's Ion also supports gaming, a feature that sets it apart from the Broadcom chip.
New Netbooks with the Nvidia Ion chip will be demonstrated at the Consumer Electronics Show in Las Vegas in January.
Intel is launching the biggest makeover of the Atom processor since the seminal chip debuted in the spring of 2008, and consumers can expect a crush of new Netbooks to follow.
Dozens of Netbooks are now offered at this Fry's Electronics store in southern California
(Credit: Brooke Crothers)As previously reported, Intel's latest N450 processor and NM10 Express chipset--technology that had been previously referred to as "Pine Trail"--will be used in a new raft of Netbooks that will debut at the Consumer Electronics Show in January. Hewlett-Packard, Acer, Dell, Asus, Toshiba, Lenovo and others are expected to either announce new systems before the show or exhibit new models there.
Intel said there will be more than 80 new Netbook designs--typically priced around $350--on the way, with systems coming available by January 4.
The Pine Trail design squeezes the graphics function, previously on a separate chip, onto the central processing unit, or CPU, a first for Intel. The result--by decreasing the number of chips from three to two--is a reduction in the overall chip package size by 60 percent.
"This is the first monolithic processor with the graphics built in and the memory controller built in," said Anil Nanduri, director, Netbook Marketing at Intel, in an interview. The size of the accompanying NM10 "I/O" chipset has also been reduced, Nanduri said.
To the consumer this means better battery life and thinner designs. "We'll see sleeker designs coming into the market and longer battery life," said Nanduri, adding that average power consumption has dropped 20 percent over the previous generation of Atom technology.
"We got more than eight hours of battery life out of this system," said CNET Review's Dan Ackerman, after testing the new Asus Eee PC 1005PE Netbook, which is equipped with the updated Atom silicon.
Intel has integrated the graphics function onto the CPU, resulting in lower overall power consumption
(Credit: Intel)Atom-based systems will be sold primarily with Windows 7 Starter or Home Basic. "These are the ones that hit the right price points," Nanduri said. "The kind of applications you load up as you go into Home Premium--with a much more richer experience--more performance is needed for that," Nanduri said, referring to higher-price Windows Home Premium.
Windows XP Home and Intel's Moblin Linux operating systems will also be supported. Moblin offers some benefits over Windows. "You will get a very snappy experience on Moblin and faster boot times because it's very purpose-built for this category," Nanduri said.
Intel expects robust growth ahead for Netbooks. Nanduri cited numbers from ABI Research that show Netbook annual shipments reaching ... Read more
Intel is set to announce the biggest makeover for its Atom processor since it was introduced back in the spring of 2008. And PC makers are ready with new Netbook models, some due before the mammoth Consumer Electronics Show in January.
HP has stopped selling preconfigured Mini 5101 Netbook models directly as it readies models with the new Atom processor.
(Credit: Hewlett-Packard)Netbooks--tiny laptops used for Web surfing and light production tasks--have gained in popularity as a cheap alternative to a laptop. They can be had for as little as $250--or under $100 when bought as part of a two-year contract at phone carriers such as a Verizon.
Inside new Netbooks will beat Intel's latest "Pine Trail" Atom processor technology. This watershed design will squeeze the graphics function--previously on a separate chip--into the central processing unit, or CPU, a first for Intel. And what does that mean to consumers? "Better battery life. But performance more than anything," Intel executive vice president Sean Maloney said in a recent CNET interview.
Evidence of a rejiggered Netbook lineup can already seen at Hewlett-Packard, which has stopped selling preconfigured models of its well-received Mini 5101 directly from the HP Web site in preparation for new models to come, according to the company.
And Dell is on board too. "You can expect that Dell will be offering products based on Intel's next-gen Atom platform, aka Pine Trail," said a Dell spokesperson Monday. All major vendors currently offering Netbooks--such as Acer, Asus, Toshiba, and MSI--are also expected to refresh their lineups.
Intel, which is already on the record saying that the Pine Trail Atom is shipping this quarter, has made integration one its biggest themes in 2010 and beyond. Its Arrandale Core i series of processors for mainstream laptops, due by early next year, will also combine the graphics chip (GPU) with the CPU. And future generations of the Atom processor will be even more highly integrated.
One of the first new Pine Trail Atom processors expected to appear is a 1.66GHz version (rumored to be dubbed the N450). After this, a faster 1.83GHz version, the N470, is due.
Updated at 8:00 p.m. PST: Pine Trail is the name of the technology platform; Pineview is the name of the new Atom processor.
Best Buy is set to launch its lowest-advertised-price laptop to date--an Acer model based on Intel's venerable Celeron chip.
Acer laptop
(Credit: Best Buy)Thought Netbooks were as low as a laptop's price can go? Another category of ultra-low-cost laptops has quietly emerged. These aren't small or ultra-thin or frugal with power consumption. There's nothing remarkable about these laptops--except price.
Best Buy said it will start selling on Wednesday the $249 Acer laptop--the retailer's lowest-advertised-price laptop ever. The laptop comes with an Intel Celeron processor, 15.4-inch screen, 2GB memory, a 160GB hard drive, and Windows 7 Premium. The model is available while supplies last.
Currently, the lowest-priced laptop listed on Best Buy's Web site is an Acer Aspire with an Advanced Micro Devices Athlon Processor (model: AS5532-553). On Tuesday, it was selling for $329.
Why the proliferation of low-cost laptops? "It's gone from one PC per household to one PC per person," said Justin Barber, a Best Buy spokesman. "And sometimes more than one laptop per person," he said, referring to Netbooks, which are marketed as companion devices to a higher-end PC.
At the core of the low-cost Acer laptop is an Intel Celeron Processor 900--not an Intel Atom chip, which is standard fare for sub-$300 Netbooks. The Celeron is a faster design than Atom: the 900 series packs 1MB cache of cache memory and is rated at 2.20GHz.
By comparison, the Z550 Atom is rated at 2.0GHz and integrates only 512K of cache. The Atom's performance is also hampered by fundamental design constraints: it is built for power efficiency not speed.
Netbooks continue to be the most popular low-cost laptop category, however. Best Buy lists dozens of Netbooks on its Web site from Hewlett-Packard, Asus, Samsung, Gateway, Nokia, Lenovo, and Toshiba, among others. Most are priced around $350.
Dell, Acer, Intel, and others together are, in effect, creating a muddle of light laptop categories as part of a not-so-well-orchestrated marketing strategy, according to an analyst. This is expected to become particularly acute when a deluge of new Windows 7 laptops hit the market this week.
Acer 11.6-inch ultrathin looks like a Netbook but it's not.
(Credit: Acer)Acer offered a graphic example of this recently when it introduced a small, inexpensive Windows 7 notebook--the Aspire Timeline AS1810T--that, from all outward appearances, looks like a Netbook. But it isn't--at least as defined by Intel. It's a new category of laptop called an ultrathin.
"There's a lot of confusion that Intel has created and they haven't really segmented the market that well," according to Bob O'Donnell, an IDC Research vice president.
And it gets more complicated. The inexpensive ultrathin is, in turn, competing now with the expensive luxury laptops, like the Dell Adamo, according to O'Donnell. "Ironically, what's actually happening we think is that the (ultrathin) is actually killing the high-end ultraportable," O'Donnell said.
Here's the problem: any given Windows 7 laptop with an 11.6- or 12-inch screen could be a Netbook, an ultrathin, or a high-end ultraportable, each with distinctly different price-performance characteristics not readily apparent to consumers.
"There's too many overlapping products," according to O'Donnell. Intel tried to prevent this from happening by declaring that any laptop with a screen larger than 10 inches diagonally is not a Netbook. That policy is fine in theory but does not carry over to the real world of head-butting competition among PC makers where even the subtlest production differentiation can mean a leg up on the competition.
Intel says look at performance and price. "Which offers the best performance overall? That's important," said Intel spokesman Bill Calder. "Pricing is a factor too. While some ultrathin laptops including 11.6 and higher are very affordable, none are in the $249 to $399 range that typically defines a Netbook," Calder said.
Some consumers might say it's not a big deal. But ... Read more
During Intel's earnings conference call on Tuesday, CEO Paul Otellini talked about the growth of notebook PCs versus Netbooks, and Windows 7 adoption in business, among other topics.
Otellini was quick to trumpet the fact that its mainstream notebook business beat Netbook growth. "We saw the sequential unit growth rate of notebook processors and chipsets actually exceed the growth rate of Atom processors and chipsets," he said.
Later in the call, Otellini said: "While Atom and Netbooks are important growth drivers for us, our traditional notebook business remains one of the primary drivers of revenue growth and we expect that to continue in the future."
Otellini, again in the call, expanded on this theme, adding that while Netbooks should see significant growth in 2010 over 2009, the notebook market is flourishing. "We're still bullish (on Netbooks) but what we've seen this quarter though is that the notebook market is alive and well and Netbooks are market-additive for Intel and the industry," he said. "Market-additive" is code for an ancillary product, not a mainstream product.
Intel CEO expects more attractive ultra-thin laptops in the coming months
(Credit: Intel )He also addressed the new category of ultrathin laptops, which are inexpensive laptops--between $500 and $900--that slot in above Netbooks. "The bulk of the units that have shipped to date were single-core versions of the products. Late last quarter, we introduced the dual-core version of those products. You'll see a number of laptops show up in retail with the dual-core versions for the holiday season...more ergonomically designed, thinner, lighter."
Responding to analyst questions, Otellini also addressed Windows 7 adoption in business. "We see a lot of interest at corporations around Win 7 and the new Nehalem-based (PC models)," he said, referring to Intel's new Nehalem-based Core "i" series of processors. "They're made for each other in terms of the performance and power management and security characteristics."
He continued: "I would expect that the (corporate Windows 7) evaluation process will happen over the rest of this year and we'll start seeing corporate purchases on a refresh basis begin in 2010."
Here's a rundown of other comments:
- Consumer segment strong: "The strength in our business remains primarily consumer driven with broad-based demand across all geographies."--Otellini.
- Growth phase: Refuting a question about Intel becoming "smaller" next year: "We're finished with the cutting phase of our efficiency efforts and now in the growth phase of that efficiency efforts."--Chief Financial Officer Stacy Smith.
- Inventory hubs: At large PC customers, component inventories levels are at roughly half of the peak level late last year and approximately flat throughout 2009. Intel has a better handle on inventories now using a mechanism called inventory hubs. "We hold the inventory for our large OEM customers, who then pull inventory only if needed...This give us increased visibility into real-time production levels."--Otellini
- Nehalem server processors: (dual-processor). "It's not so much an upgrade cycle that's driving the volume right now, it's economics of the data center. People are looking at swapping eight to nine older-generation servers for a single Nehalem server."--Otellini.
Intel will accelerate development of the Atom processor, according to an executive, marking a different tack than the slow-but-steady strategy to date.
The Atom chip is used most prominently in Netbooks, and its hallmark has been power efficiency--not speed. But Intel will put more focus on speed, according to Sean Maloney, an Intel executive vice president.
"We'll spin Atom more frequently. Do more like a tick-tock on Atom. Make it faster, faster, faster," said Maloney in an interview at Intel Developer Forum last week.
The tick-tock Maloney refers to is Intel's strategy for its mainstream processors: one year--the tick--Intel delivers new manufacturing process technology; the next year--the tock--it delivers a new processor microarchitecture.
Atom is slated to get its biggest makeover to date with a technology code-named Pine Trail, due at the end of this year--or early next year, at the latest. This will put the graphics function directly on the central processing unit, or CPU--a first for Intel.
And what does this single-chip processor-graphics combination mean? "Better battery life. But performance more than anything," Maloney said.
Intel executive vice president Sean Maloney
(Credit: Stephen Shankland, CNET News)Intel will likely ratchet up processor speeds. The Netbook-based Atom chip has been holding steady at about 1.6GHz for more than a year.
Another way to boost Atom's performance is to add processing cores. Currently, however, there are no plans to make Atom dual-core, at least not in the immediate future for the low-power Netbook market. Intel already sells a relatively power-hungry dual-core Atom for tiny desktop PCs called Nettops.
"We don't currently have plans to introduce dual-core Atom processors for Netbooks. But we will base our product road map on market needs," Intel said in a statement Monday.
This would be a tough call for Intel, as it now walks a fine line between Netbook and notebook processors. Intel already has very power-efficient dual-core notebook processors such as the Ultra-Low-Voltage Pentium SU4100 and Core 2 Duo SU7300.
These chips are now used in so-called "ultrathin" laptops that claim up to 10 hours of battery life. But these are different processor architectures and, at least theoretically, would not be able to achieve the power efficiency of a dual-core Atom. Nor would they be used in laptops as inexpensive as Netbooks.
Eric Kim of Intel shows how Intel has shrunk the size of the chip (L) from the previous generation of silicon
(Credit: Stephen Shankland, CNET News)SAN FRANCISCO--A system-on-a-chip for TVs introduced Thursday at the Intel Developer Forum heralds a new generation of silicon from Intel.
The CE4100 packs a number features onto one piece of silicon--the same design goal for future Intel chips that will be used in smartphones and Netbooks. The chip is designed to bring Internet content and services to digital TVs, DVD players, and advanced set-top boxes, said Eric Kim, senior vice president and general manager, Intel Digital Home Group, in his keynote at IDF 2009 here Thursday.
Integration is the chip's strong suit. In addition to an Atom processor, the chip integrates a graphics processor, display processor, silicon for decoding for MPEG4 video, networking technology, and many of the typical connectors--such as USB and Serial ATA (SATA)--found on a PC. Intel says the chip can decode up to two 1080p video streams.
Intel is looking to catch the large wave of content moving to the Internet. Malachy Moynihan, vice president for video product strategy in the Cisco Service Provider Video Technology Group, who gave a presentation as part of Kim's keynote, said his company has now delivered 50 million set-top boxes, adding that high-resolution video, 3D graphics, and high-performance processors are becoming increasingly important as content becomes more multimedia rich.
Adobe Systems was also part of the keynote. Adobe Flash Player 10 will run on the new Intel silicon to "enable for the first time a wide array of Flash-based content on the television," said David Wadhwani, general manager and vice president of Adobe's Platform Business Unit.
And Intel is working with CBS on a new TV widget platform designed to help people discover programs that are relevant to their interests, according to George Schweitzer, president of CBS Marketing. (Editors' note: CNET News is published by the media company's CBS Interactive unit.)
The CE4100 chip is sampling to customers now.
As Intel readies its most potent chip yet for small devices, Apple may already be using competing technology.
Apple iPhone 3GS processor
(Credit: iFixit)One of the themes of the upcoming Intel Developer Forum (starting Tuesday) will be the chip giant's foray into the smartphone and mobile Internet device (MID) markets. Intel's current Atom chip is fine for Netbooks but has had little impact on MIDs and zero impact on smartphones, where it is simply too power hungry to be usable.
Enter Moorestown. A much more power efficient Atom chip, due by 2010, that should find its way into high-end LG smartphones, MIDs from Asian device makers, and tablets (from HP? Dell?).
Just so happens that Apple is doing analogous chip development. When Apple acquired chip design firm P.A. Semi in March 2008 it got a team of very capable engineers that, almost certainly, are designing silicon for future iPhones, iPods, and tablets (or "media pads"--choose your nomenclature).
But it's really not even necessary to speculate about the future. The Apple chip has already arrived (see photo). Some analysts believe that the Apple-branded chip in the iPhone is a fairly unique design and that Apple is simply using Samsung as a chip "foundry" or manufacturer. That would mean Apple is already competing with Intel's Atom, not to mention the host of ARM chip suppliers such as Texas Instruments and Qualcomm.
And where might Apple supply its own silicon in the future? Beyond the iPhone--where Intel clearly has nothing to offer currently--there's the expected emerging tablet and MID markets. Make the iPod touch's screen a few inches bigger diagonally, add a few more features and you theoretically have a MID. (Some, of course, will argue that the iPod is already a MID/media player.) Make the screen even bigger (8 to 10 inches), give it more compute and graphics horsepower, and add a few more software and hardware bells and whistles, and you theoretically have a next-generation Apple tablet and/or media pad.
Those are all markets where Intel's Moorestown (and, later, Medfield) will compete.
Apple has a current market capitalization of about $165 billion (Intel's is about $110 billion). Two heavyweights with two competing visions of small devices. Will one of the big battlegrounds of the future be Apple tablets versus Intel-based tablets? Or--perish the thought--an Apple Netbook using an Apple chip instead of an Intel Atom? It's tantalizing to speculate.
And 2010 is just around the corner. It should be an interesting year for fresh new device designs and equally interesting competition between two computer industry Goliaths.
Note: Here's the official Intel description of Moorestown: "Intel's second-generation MID platform, which consists of a System on Chip (codenamed 'Lincroft') that integrates a 45nm Intel Atom processor core, graphics, video and memory controller. The platform also includes an input/output (I/O) hub, codenamed 'Langwell,' that includes a range of I/O blocks and supports wireless solutions.
(See: CNET Reporters Roundtable discussion of IDF and other Intel topics.)






