With Apple gaining significant market share, Microsoft is finally acknowledging that it needs to do a better job of selling Windows.
"We're going to have to invest more than we ever have in consumer excitement," CEO Steve Ballmer told financial analysts Monday. "We are going to be doing more to highlight Windows, and that is going to require more investment."
Ballmer also mentioned the need to work on the next Windows, but offered no new details on Windows 7, Vista's successor.
"We're very hard at work on the next version, which we … Read more