Apple's distaste for Adobe Systems' Flash went a step further Thursday with new iPhone programming terms that could shut down an Adobe tactic to slip its technology onto the iPhone through the back door.
Flash is a widely used foundation for applications and video-streaming sites on the Web. Apple doesn't like it and blocks it on the iPhone and iPad, though it's ubiquitous on PCs and laptops.
Adobe sidesteps this ban with its upcoming Flash Pro CS5--due to be formally announced next week--which can package Flash applications so they run as standalone programs on the iPhone. Last … Read more
Gamers who use Apple's iPhone, iPod Touch, and now the iPad are likely to be looking forward to Apple's "Game Center" network, which was announced among the other updates as part of iPhone OS 4.0. But what about the companies that are running existing social networks for the platform?
It's not the end of the world, apparently.
Ngmoco, maker of popular game titles such as Rolando, We Rule, and Touch Pets, also created the Plus+ social network. It's built in to all of its own titles, as well as a select group of games from other developers. Ngmoco's chief publishing officer, Simon Jeffrey, told CNET that the company "has anticipated this move from Apple for some time," and that it should bring a "cleaner developer and consumer experience."
But what does that mean for the Plus+ implementation that has been built into more than 75 titles? "Plus+ took a strategic shift in direction a few months ago toward being a service, and less about being a set of social-gaming features," Jeffery said in a statement. "Plus+ is all about empowering monetization and discoverability mechanisms for the development community, and we have clearly demonstrated with games like We Rule that these mechanisms work."
Discoverability was, in fact, one of the biggest benefits of using services like Plus+, but it's also something Apple plans to offer within its Game Center. Plus+'s implementation was to show you what your friends were playing, as well as show off games that had just been launched. According to the very few details mentioned by Scott Forstall, Apple's senior vice president of iPhone software, during Thursday's press event, both of these things will be a part of the Game Center framework.
So does that mean that Plus+ is going to be more focused on advertising and the metrics of what users are doing within apps? If so, that's another area where Apple has delved into with its iAds platform.… Read more
Apple CEO Steve Jobs answered many an iPhone user's prayer on Thursday, as he showed off some of the key new features that will be included in the next generation of Apple's iPhone OS--namely, multitasking. Here is a roundup of video clips from his presentation.
iPhone OS 4.0 revealed Apple announces multitasking, Game Center, iAds, and more. We recap all of Apple's iPhone OS 4.0 announcements from Apple headquarters.
Apple unveils iPhone OS 4.0 with multitasking At an Apple press event, Jobs announces multitasking support in the newest iPhone operating system. Users will finally … Read more
I have an iPad. I love my iPad. I'm not bragging (OK, I am a little); I'm just saying that in the last few days I've gotten very familiar with the thing--and to good effect. One of its charms is its size: it's smaller than you'd think, and according to an analyst at the research arm of DigiTimes, Apple is working to make it even smaller.
After a few days of use I feel that the iPad's 9.7-inch screen is just the right size for what the device does, but DigiTimes Research's … Read more
Apple's iPhone 4 release is due out this summer, and it will bring many long-awaited features to the platform.
For the third year in a row, Apple used an early spring event to give developers a preview of the changes coming to the iPhone OS. In case you missed our live coverage of the event, here's a quick summary of what Apple CEO Steve Jobs and other executives unveiled Thursday in Cupertino.
Multitasking: iPhone developers and users will finally be able to switch back and forth between applications without having to shut down the app entirely to enter … Read more
Editor's note: We used Cover It Live for this event, so if you missed the live blog, you can still replay it in the embedded component below. Replaying the event will give you all the live updates along with commentary from our readers and a few CNET editors. For those of you who just want the updates, we've included them in regular text here. To get the key points from today's announcement, you can check out our summary of what got announced, in our story here.
We're coming to you live Thursday from Apple's campus with news about the iPhone OS 4 as it happens.
Maybe the biggest news is this: Apple is bringing multitasking to the iPhone. CEO Steve Jobs and his crew showed 12 apps running at the same time. But not all models of the iPhone will get multitasking or other upgrades. Third-generation models of the iPhone 3GS and iPod Touch will be out this summer.
In addition, Apple is touting services including background audio, background location, and voice over IP. And there's more: a new folders feature, flicking between pages of apps on the phone, and the new iAd mobile advertising platform.
The newly released iPad, meanwhile, will get OS 4 in the fall.
Apple's "I'm a Mac/I'm a PC" ads have been widely regarded as one of the company's most effective campaigns. But they may be over and done with, if Justin Long, the "Mac" in those ads, is right.
Speaking to The Onion's non-satirical A.V. Club site in a interview published Wednesday, Long said that he heard from his co-star in those ads, John Hodgman, that Apple plans to "move on" and try something else.
"You know, I think they might be done," Long said in response … Read more
iPhone OS 4 is on its way. There have been hints that we'd see the next version of the software that powers the iPhone and iPod Touch soon, and on Monday Apple sent invitations to a media-only preview of the software, inviting us to "get a sneak peek" at iPhone OS 4. Apple isn't going to let on what's in the updated iPhone software until then, but there's been some buzz recently about what Apple might have in the works.
When version 4 of the software will be available for download still isn't clear. Thursday is likely just an overview of new features, though Apple might give at least a time frame for the software's release. The best guess is that it will coincide with the release of new iPhone hardware, which has happened in late June or early July every year since 2007.
Here are some things we think Apple will introduce with iPhone OS 4, and some things we're pretty sure it won't but would make a lot of iPhone and iPod Touch owners really happy if they did.
Multitasking: Some consider it the biggest weaknesses of the iPhone in comparison with its smartphone peers: that Apple limits the ability of applications on the iPhone or iPod Touch to run simultaneously. Currently, you can do some multitasking--listening to music while reading e-mail, or browsing Safari during a voice call--but third-party applications can't do this at all.
It sound like this will change soon however. Rumors began floating around last week that Apple is indeed working on multitasking in iPhone OS and could be implemented much the way Expose works on Mac OS. Expose is the feature on Macs in which clicking a certain key or swiping downward on a newer MacBook touch pad shows all the applications currently running and gives the option of toggling through each.
Integrated ads: Apple got into a tug-of-war with Google over AdMob last year--and lost. Apple settled for Quattro Wireless, another mobile advertising company, which it bought in January. Since the purchase, Apple has been mum about its plans for Quattro within Apple, but the event on Thursday could serve as a coming-out party for a new advertising platform that is integrated with the iPhone software development kit.… Read more
As usual with product releases from Apple, numerous online sources compete to show detailed teardowns of the devices when they are available. Not only do people test the physical durability (even going so far as to blend the original iPhone), but they also benchmark the devices to see if they live up to the advertised specifications. With the iPad, however, some folks have gone one step further to bring a full teardown of the custom A4 chip.… Read more
The appeal of the iPad, HP's upcoming Slate, and other tablets will take a bite out of Netbook sales this year, according to a report released Monday by DisplaySearch.
Driven by the iPad, the tablet market will see dramatic gains this year, taking market share away from clamshell-style Netbooks, says DisplaySearch's "Quarterly Notebook PC Shipment and Forecast Report."
Most of the growth, especially for the iPad, will come from North America and Western Europe, where Apple has set up key distribution lines and created agreements with content providers. Overall, consumers are expected to pick up around 5 million tablets this year, forecasts DisplaySearch.
But don't count out the Netbook just yet. Traditional clamshell type Netbooks, or mininotes, are expected to continue to entice customers as their average selling prices have dropped from $400 to slightly less than $300. The Apple iPad, which will account for most tablet shipments this year, starts at a price of $499 and moves up to more than $800. The low prices of Netbooks will remain appealing to people looking for a second or third PC and help lure in first-time PC buyers in emerging markets.
Ironically, though, the low prices of Netbooks will continue to result in thinner margins and lower sales numbers for their manufacturers, component suppliers, and retailers, says DisplaySearch.… Read more