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        <title>The Social   </title>
        <language>en-us</language>
        <description>CNET News&#039; Caroline McCarthy is a downtown Manhattanite who believes that, despite popular opinion, the Web can actually help your social life. She&#039;s happily addicted to fun social-media tools from Twitter to Yelp to Facebook.</description>
        
        <copyright>2010 CBS Interactive Inc. All rights reserved</copyright>
        <pubDate>Tue, 09 Feb 2010 13:19:00 PST</pubDate>
        






    
        
        
        
    
        
        
        
    


        
            
                
                
            
        
    




    


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                <title>Brangelina kiss lands Paul Allen on TMZ</title>
                <link>http://news.cnet.com/8301-13577_3-10450254-36.html?part=rss&amp;tag=feed&amp;subj=TheSocial</link>
                <description>
                    
                            
                                    The Microsoft co-founder appears to have gotten chummy with the Hollywood power couple, even chilling with them in the same box at the Super Bowl last weekend.
                                
                        
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                <pubDate>Tue, 09 Feb 2010 13:19:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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                <title>Tweeting a book by its cover</title>
                <link>http://news.cnet.com/8301-13577_3-10449950-36.html?part=rss&amp;tag=feed&amp;subj=TheSocial</link>
                <description>
                    
                            
                                    An indie magazine in Brooklyn has launched a Twitter account that broadcasts what books people are reading on the New York subway--an attempt to show that e-readers have their voyeuristic disadvantages.
                                
                        
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                <pubDate>Tue, 09 Feb 2010 08:21:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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                <title>EA&#039;s game arsenal coming to Facebook?</title>
                <link>http://news.cnet.com/8301-13577_3-10449247-36.html?part=rss&amp;tag=feed&amp;subj=TheSocial</link>
                <description>
                    
                            
                                    An exec at the gaming company hinted that its &#039;Madden NFL&#039; franchise will launch a Facebook version, the first application we&#039;ve seen of EA&#039;s Playfish acquisition to its existing game titles.
                                
                        
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                <pubDate>Mon, 08 Feb 2010 11:34:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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                <title>Google aims for cute with Super Bowl ad</title>
                <link>http://news.cnet.com/8301-13577_3-10448803-36.html?part=rss&amp;tag=feed&amp;subj=TheSocial</link>
                <description>
                    
                            
                                    The video ad, called &#034;Parisian Love,&#034; had been on YouTube since November. But that didn&#039;t stop Super Bowl viewers from giving it a generally positive reception.
                                
                        
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                <pubDate>Sun, 07 Feb 2010 18:14:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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                <title>More social, please: Facebook nixes banner ads</title>
                <link>http://news.cnet.com/8301-13577_3-10448244-36.html?part=rss&amp;tag=feed&amp;subj=TheSocial</link>
                <description>
                    
                            
                                    Not only will Microsoft no longer serve Facebook&#039;s banner ads, the social network is shifting away from them altogether. Plus: Will Facebook hire a high-profile sales exec now?
                                
                        
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                <pubDate>Fri, 05 Feb 2010 12:26:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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                <title>Groupon announces &#039;live off our deals&#039; stunt</title>
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                                    The daily deal Web site has launched a contest where the winner will be challenged to live off Groupon promotions for a full year--with a cash prize if he or she succeeds.
                                
                        
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                <pubDate>Thu, 04 Feb 2010 16:11:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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                <title>AOL brings back ex-exec as media overlord</title>
                <link>http://news.cnet.com/8301-13577_3-10447656-36.html?part=rss&amp;tag=feed&amp;subj=TheSocial</link>
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                                    David Eun, who dealt with AOL in his days as a Time Warner media executive, will be returning to the newly spun-off company and replacing the outgoing Bill Wilson.
                                
                        
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                <pubDate>Thu, 04 Feb 2010 12:02:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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                <title>Sci-fi writers&#039; group vaporizes Amazon links</title>
                <link>http://news.cnet.com/8301-13577_3-10447626-36.html?part=rss&amp;tag=feed&amp;subj=TheSocial</link>
                <description>
                    
                            
                                    After e-books from publisher Macmillan were pulled from Amazon in a publishing dispute, the Science Fiction and Fantasy Writers of America is protesting by pulling Amazon links from its Web site.
                                
                        
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                <pubDate>Thu, 04 Feb 2010 11:44:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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                <title>Season premiere floods &#039;Lost&#039; fan wiki</title>
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                <description>
                    
                            
                                    It wasn&#039;t a record-breaker for Lostpedia.com, a fan wiki devoted to the obsessively detailed sci-fi series, but the show&#039;s final-season premiere did bring in the hordes of devotees.
                                
                        
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                <pubDate>Thu, 04 Feb 2010 05:00:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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            <item>
                <title>Squaring off with Square, for a good cause</title>
                <link>http://news.cnet.com/8301-13577_3-10446947-36.html?part=rss&amp;tag=feed&amp;subj=TheSocial</link>
                <description>
                    
                            
                                    One reporter&#039;s tale of spending an evening soliciting donations through the use of mobile gadget Square, the latest project from Twitter co-founder Jack Dorsey.
                                
                        
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                <pubDate>Wed, 03 Feb 2010 12:46:00 PST</pubDate>
                <dc:creator>Caroline McCarthy</dc:creator>
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