The Digital Home

Redbox has made some major strides in the movie-rental business, offering consumers the opportunity to pick up newly released films from a kiosk around town for just $1 per day. It has even forced Blockbuster to try a similar strategy.

But according to a report, Redbox isn't content to stick with movies.

According to Reuters, Redbox is currently in negotiations with video game developers to offer games in all the company's kiosks. Redbox president Mitch Lowe told the wire service his company is "talking early and often with the content providers of games so that we start out with a much better understanding of what we're doing."

Lowe was referencing Redbox's recent troubles with Warner Bros., Twentieth Century Fox, and NBC Universal, which recently denied Redbox immediate access to their DVDs, saying a $1-per-day fee undervalues their films. Redbox is trying to sell game developers on the idea that its service would benefit both developers and consumers.

That said, Redbox doesn't plan to offer games for just $1. The company has been quietly testing game rentals in Reno, Nev., and Wilmington, N.C., and in those cases, games are priced at $2 per day. It offers games for the Wii, PlayStation 3, PlayStation 2, and Xbox 360.

For now, Redbox isn't saying which developers it's in talks with. But considering the company currently has more than 20,000 kiosks in more than 17,000 locations nationwide, it might behoove game developers to consider it.

Is the Wii a viable third-party platform?

(Credit: Nintendo)

The Nintendo Wii might be leading the video game market, but at least one game developer is suspect of its software.

Lightning Fish Games CEO Simon Prytherch sat down with GamesIndustry.biz in a recent interview discussing his company and the state of the gaming industry. Lightning Fish Games develops "family-oriented" games for major consoles.

After discussing what he has learned about the industry, he shared his opinion on the state of the Wii and its market.

"Wii is a very casual, wide market," Prytherch said in the interview. "It's a market that doesn't care about flashy graphics--it cares more about the gameplay and experience, and potentially the characterization."

But Prytherch had much more to say. The developer told the site that he doesn't "think you can ever write Nintendo off," but the console's games market "from a third-party software developer and publisher perspective, is oversaturated with product."

Unfortunately, Prytherch asserts, consumers have suffered most. He said that they "have been damaged by a lot of substandard software," which has caused them to "only trust big Nintendo brands."

Those are some awfully strong words from a developer that has so far failed to attract the kind of market attention larger companies Ubisoft or Electronic Arts have. But he's not alone in his belief that Wii gamers aren't attracted to third-party games.

Speaking at a conference call last month, EA CEO John Riccitiello said that "the Wii platform has been a little weaker than we had certainly anticipated. And there is no lack of frustration (about this coming out) at precisely the time where we have the strongest third-party share."

Riccitiello went on to say that his company was trying to work with Nintendo "to push third-party software harder." He then echoed Prytherch's sentiments, saying "very, very few multiplatform titles are succeeding on the Wii so far, and collectively, Electronic Arts and Nintendo need to tackle that." Yikes.

We've heard from the developers, now let's hear from you. What do you think about the Wii's position in the gaming business? Is its game library weak? Do you buy third-party titles? Let us know in the comments below.

Here's one that will undoubtedly send some gamers into a craze. A study from two Swiss human rights organizations, Trial and Pro Juventute, has found that some video games depict war and battle actions that in real life would violate international human rights laws.

The study attempted to determine if the acts gamers engage in while they play violent titles would "lead to violations of rules of international law, in particular International Humanitarian Law (IHL), basic norms of International Human Rights Law (IHRL), or International Criminal Law (ICL)."

To find out, Trial and Pro Juventute picked up 20 games, including Call of Duty 4, Metal Gear Solid 4, Far Cry 2, and others. It had "young gamers" play the games as three attorneys watched to find actions in games that in real life would violate rules and regulations that govern armed conflict.

The organizations said the study is not intended to "prohibit the games, to make them less violent or to turn them into IHL or IHRL training tools." Instead, the groups want to work with developers to ensure that in the future, their games observe real-life human-rights laws.

After evaluating the 20 games, the group found that in many cases, "shooter" games failed to take into consideration international humanitarian law.

The new metallic blue DSi with five titles.

(Credit: Nintendo)

Starting on Black Friday, Nintendo will offer two new DSi bundles featuring metallic blue or white Nintendo DSi systems, plus more than $20 in DSiWare games, the company announced on Monday.

The new bundles will come with different games, depending on the DSi customers buy. The metallic blue version of the DSi will come with five Mario DSiWare titles, including Mario vs. Donkey Kong: Minis March Again; Dr. Mario Express; WarioWare: Snapped!; Mario Calculator; and Mario Clock.

Nintendo's white Nintendo DSi comes preinstalled with Brain Age Express: Arts & Letters; Brain Age Express: Sudoku; Brain Age Express: Math; Clubhouse Games Express: Card Classics; and Photo Clock.

Nintendo said the DSi bundles will be available as long as supplies last, though a company representative wouldn't divulge how many units will be shipped. Nintendo also pointed out that although the white DSi has been around for a while, the Metallic Blue color is new. So far, Nintendo hasn't responded to my inquiry about whether or not it will offer a Metallic Blue DSi as a standalone unit after the bundle runs out.

Both the White DSi bundle and the Metallic Blue offering will be available in stores on Friday for $169.99, the same price as the standalone DSi.

See also: Be prepared for Black Friday tech deals

Call of Duty: Modern Warfare 2 is enjoying big success.

(Credit: Infinity Ward)

If you think Call of Duty: Modern Warfare 2 has had a major impact on just the video game industry, you may need to adjust your expectations.

According to Activision Blizzard, the game's publisher, Modern Warfare 2 has set records across the entire entertainment industry.

Call of Duty: Modern Warfare 2 is the "biggest entertainment launch in history," Activision said in a statement. In its first five days of availability, the game set a worldwide record with about $550 million in sales, according to internal Activision figures. It's impressive. But more impressive is the list of launches that it beat out.

In the first five days of availability, Modern Warfare 2 has eclipsed the largest worldwide box-office opening, held by "Harry Potter and the Half-Blood Prince," which tallied $394 million over its first five days. It also beat "The Dark Knight," which holds the U.S. box-office record with $203.8 million in first five-day sales.

The game also narrowly trumped Grand Theft Auto IV, which captured $500 million in sales in its first five days of availability.

In other words, Modern Warfare 2 has had a major release.

The game's success also translated to major numbers on Xbox Live. Activision reported that "more than 5.2 million multiplayer hours were logged playing Call of Duty: Modern Warfare 2 on the first day alone." On November 10, 2.2 million unique gamers played on Xbox Live, setting a new one-day record for the online-gaming platform.

Of course, it should be noted that all these figures come from Activision's internal estimates, which might differ from the NPD Group's official totals when it announces November video-game sales.

But until then, Activision can (rightfully so) celebrate Modern Warfare 2's success. And maybe the video-game industry, which has always received second billing to film in the entertainment space, can finally stake its claim to the top spot. Video games are, based on Modern Warfare 2's success, just as viable an entertainment platform as movies.

The Wii is coming to...Sports Authority?

(Credit: Nintendo)

You might be used to buying your video game consoles only at an electronics store, but all that will soon change. National sports retailer Sports Authority announced Tuesday that it will start selling the Nintendo Wii and Wii Fit Plus in its stores.

Aside from being able to pick up a Wii and Wii Fit Plus, consumers will also find Sports Authority stores that boast a Wii "interactive fitness experience." The section of the store will have "knowledgeable fitness trainers allowing customers to try Wii and Wii Fit Plus before they buy."

While it's certainly interesting to see a Wii being used by a fitness instructor in a sports store, Sports Authority said it believes that it will help set it apart in the marketplace. According to the company, users will now be able to "satisfy their fitness- and sports-gaming needs under one roof."

But just how much of a benefit Wii Fit actually affords its users is up for debate. Sports Authority might claim that it helps users "achieve better health," but a recent study (PDF) from the American Council on Exercise found that the game offers a "very, very mild workout."

That could throw a wrench in Sports Authority's plans as it attempts to make the case that the Wii and the Wii Fit Plus make sense next to other products designed specifically to improve the health of its users. As appealing as it might be to some, Nintendo's game might not be able to stand up against fitness-focused products.

Regardless, Sports Authority has thrown its support behind Nintendo's console. The Wii and the Wii Fit Plus will be available in 102 stores starting on Thursday. It will be rolled out to remaining company stores by spring 2010.

The Wii isn't living up to its expectations.

(Credit: Nintendo)

Electronic Arts CEO John Riccitiello didn't pull any punches when he spoke at a quarterly earnings call earlier this week. As he discussed some of the issues his company faces in today's gaming market, he singled out Nintendo and its Wii as contributing factors.

According to Riccitiello, third-party games on the Wii just aren't performing nearly as well as EA had expected. And as the Wii's sales start to slip, it doesn't seem likely that that will be changing anytime soon.

"To be honest with you, I think the Wii platform has been a little weaker than we had certainly anticipated," Riccitiello said, according to a transcript of the call published by Seeking Alpha on Monday. "And there is no lack of frustration (about this coming out) at precisely the time where we have the strongest third-party share."

But Riccitiello didn't stop there. He said EA is "reaching out to Nintendo to find ways to partner to push third-party software harder." He contended that in order for the Wii to perform up to Nintendo's own expectations, the platform needs help from third parties.

Riccitiello continued on that theme. He said his company is providing high-quality titles for the Wii, but it's Nintendo that needs to do more.

"Wii is where we are missing it," Riccitiello said on the call. "And so I really do think that the opportunity exists to find different ways to partner with (Nintendo) in this case, to sort of help establish in the minds of the consumer legitimacy of some of these other brands, when they are going out multiplatform."

But it was Riccitiello's next statement that might send the most shockwaves through the Nintendo world. The EA chief said "very, very few multiplatform titles are succeeding on the Wii so far, and collectively, Electronic Arts and Nintendo need to tackle that."

Perhaps now the question is, then, how will those two major forces in the gaming industry achieve what Riccitiello wants? Nintendo's platform has enjoyed strong sales since its debut, but the Wii is slipping. Worst of all, during the most successful periods for Nintendo, it was first-party titles, not third-party games that performed best at retail. Whether Nintendo can help change that, making it more profitable for third parties to develop games for the Wii, is very much in doubt.

What do you think? Is Nintendo really in bad shape? Is Riccitiello overstating the Wii's shortcomings? Let us know in the comments below.

Video game developer Electronic Arts announced on Monday that it has acquired social-gaming company Playfish, paying $275 million in cash and $25 million in "equity-retention arrangements." Playfish also is entitled to up to $100 million if it meets performance milestones by December 31, 2011.

EA also announced later Monday that it planned to eliminate 1,500 jobs, or about 17 percent of its workforce, as part of a plan to reduce annual costs by about $100 million.

The acquisition of Playfish falls in line with EA's desire to be more than just a developer for traditional gaming platforms, like consoles and the PC. The company said in a statement that the acquisition "strengthens its focus on the transition to digital and social gaming."

Thanks to the explosive growth of social networks and games made for those platforms, Playfish is enjoying strong performance in the social-gaming space. The company has more than 150 million games installed on several platforms, including Facebook, MySpace, the iPhone, and Android-based devices. According to Playfish, more than 60 million active players per month are playing titles. Its Facebook titles include Pet Society, Restaurant City, and Country Story--all three are among the most-popular games on the social network.

The EA Interactive division, which Playfish will join, has done a fine job of capitalizing on the trend of online and mobile gaming. That division includes Pogo, one of the top casual-gaming sites on the Web. The Mobile side of EA Interactive has captured 34 percent market share in the U.S. with the help of Madden NFL 10, The Sims, and Tetris.

Updated at 10:20 p.m. with details of job cuts.

In the public preview of the upcoming Xbox Live update that features access to Twitter, Facebook, and Last.fm, users under the age of 18 aren't allowed to access the aforementioned social networks. Unfortunately for those users, that will still be the case when the software launches on all Xbox 360s later this year.

According to Microsoft spokesperson Major Nelson in a blog post, Microsoft made the decision to limit access to Twitter, Facebook, and Last.fm to those 18 and older because parents won't have the ability "to use Family Settings to customize which of these applications their children can access." Microsoft is also concerned with keeping the Xbox Live environment "age-appropriate."

Realizing it will be a hot-button issue for many Xbox Live users, Major Nelson was quick to point out that it wouldn't be a lasting solution. Microsoft, he said, is working on "an update that gives parents the choice of which social applications their children can access." According to Nelson, after the update is released, children between the ages of 13 and 17 will be able to access the social networks after obtaining parental approval.

So far, Microsoft has not said when the Xbox Live update will finally launch (Nelson said "soon"). The update that gives parents control over access to those social networks will be released "several weeks" after the launch of the Xbox Live update.

Let's hear from you. Do you think Microsoft should limit child access to social networks? Let us know in the comments below.