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November 10, 2009 1:12 PM PST

Windows 7 use continues to climb

by Ina Fried
  • 53 comments

Adoption of Windows 7 continues to grow, with the weeks-old operating system accounting for 4 percent of PCs accessing the Web over the past weekend, according to Net Applications.

By contrast, it took Windows Vista seven months to reach that level, the Web-monitoring firm said in a report.

"The early anticipation and high expectations for Windows 7 seem to have been warranted," Net Applications Executive Vice President Vince Vizzaccaro said in an e-mail.

One of the key questions, though, is whether Windows 7 will help Microsoft regain share from Apple, Vizzaccaro said. "Can Windows 7 stop the slow Windows decline, or even reverse it? I think we'll see that answer develop in the next few months," he said.

A week ago, Net Applications noted that Windows 7 use had topped 3 percent. The new operating system tends to do better on weekends, the time when consumer use accounts for more of the market and then share dips back somewhat as the work week starts.

Windows 7 went on sale October 22, though it was already topping 2 percent market share in Net Applications' daily tracking statistics even before its official debut.

Market researcher NPD said last week that boxed copy sales of Windows 7 were also outpacing those of Windows Vista in its initial days on the market.

Microsoft has also said it is seeing strong interest from businesses, although typically corporations take many months to test a new operating system before deploying it widely.

At TechEd Europe, Microsoft talked about enterprise adoption of Windows 7 and Windows Server 2008 R2, highlighting some early customers of the two products.

"We remain just pleased and humbled by the very warm reception we're seeing," Windows Vice President Tami Reller said in a Webcast on Monday.

Originally posted at Beyond Binary

November 5, 2009 9:37 AM PST

Windows 7 sales outshine Vista

by Lance Whitney
  • 32 comments

Judging by its initial sales, Windows 7 is certainly proving more popular than Vista.

Windows Vista
Credit: Microsoft

Microsoft sold 234 percent more boxed editions of Windows 7 than it did Vista in the initial releases of both products, according to research released Thursday by NPD Group.

In actual dollars, Windows 7 has also been more successful than Vista. However, early discounts on pre-sales copies and a lack of a promotional boost behind Windows 7 Ultimate led to revenues only 82 percent greater than those of Vista.

"Ultimate was a much bigger part of what Microsoft did with Vista, whereas this time I think they not only kept the price very high, but really kept the focus on the Premium product and the Premium three-pack," explained the author of the report, NPD's Stephen Baker, to CNET News. "Most of the promotional fire that they've put out there has been focused on those, for example, 'Buy a computer, get a $50 copy of Home Premium.' The pre-sales were all pretty much focused on Home Premium."

The numbers provided by NPD include both the initial sales of Windows 7 following its release on October 22 and pre-sales data from the discount program that Microsoft launched in July.

NPD declined to release actual sales figures for Windows 7, but the percentages help tell the story.

Web statistics firm Net Applications also found early adoption of Windows 7 to be strong.

(Credit: NPD Group)

Sales of PC hardware running the new OS didn't fare quite as well. Though growth in PC sales for the Windows 7 launch was at its highest level for the entire third quarter, it wasn't as strong as during the Vista launch, showing a 6 percent decrease from Vista's initial days.

A mixture of different factors affected the sales of Windows 7 PCs, notes Baker. Vista was launched in January, which traditionally offers a better sales environment than October. Also, the new OS was hurt by sales of PCs with older operating systems, which made up 20 percent of all sales during Windows 7 launch week. In contrast, PCs with older operating systems made up just 6 percent of all sales when Vista hit the market.

Baker doesn't think the current recession had a bearing on the lower PC sales for Windows 7's launch. "We've seen pretty strong sales growth on computers all year regardless of the recession," he said. "People have been buying more units of PCs all year than they had in 2008. At least from a unit perspective, we haven't really seen much impact on the consumer PC market from the recession."


October 5, 2009 8:03 AM PDT

Macs and PCs found shacking up

by Ina Fried
  • 200 comments

While the number of Apple-owning households continues to grow, the vast majority of those Macs are sharing space with at least one Windows-based PC, according to a new study.

The NPD Group said Monday that its online survey found that 12 percent of households with a computer have at least one Mac, up from 9 percent a year ago. Nearly 85 percent of those with a Mac, though, also have at least one Windows-based PC.

(Credit: Apple)

Overall, Mac owners tend to have more computers and more electronic devices than non-Mac owners. Two-thirds of those with an Apple machine have three or more computers, compared with 29 percent of Windows-only houses.

Houses with Macs also tend to be home to twice as many gadgets, including more iPods and GPS systems than are present in non-Mac abodes.

That makes me feel a bit better about my own domicile, which is home to several Macs and PCs, not to mention more gadgets than I care to admit. There's another reason, though, why Apple owners tend to have more digital gear than their non-Mac-possessing counterparts.

"While Apple owners tend to own more computers and more electronics devices, there is also a high correlation among Apple owners and more affluent consumer households," NPD analyst Stephen Baker said in a statement. "Thirty-six percent of Apple computer owners reported household incomes greater than $100,000, compared to 21 percent of all consumers. With a higher household income, though, it's not a surprise that those consumers are making more electronics purchases."

NPD compiled its results from 2,300 responses to its online survey.

Originally posted at Beyond Binary
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