Zynga, the social-gaming developer behind the wildly popular Facebook game FarmVille, announced on Thursday that it has launched a new game for the social network, this one called PetVille. The news was originally reported on the Games.com blog.
According to the company, PetVille allows Facebook users to "raise, dress, and care for a pet" that they've created. Gamers can also visit friends' in-game houses and "play with their pets to earn coins you can use to make your own house the coolest on the block!"
Although PetVille's userbase pales in comparison to Zynga's FarmVille, which currently has almost 70 million active users, the game has already added 125 gamers as of this writing and more than 400 people have become fans of the title. Considering the popularity of Zynga's other games, it's likely that PetVille will enjoy the same kind of success.
If you're a FarmVille fan or you just like playing games on social networks, you can check out PetVille by clicking here.
See also: Facebook games to hold you over until Civilization Network
Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
Redbox has made some major strides in the movie-rental business, offering consumers the opportunity to pick up newly released films from a kiosk around town for just $1 per day. It has even forced Blockbuster to try a similar strategy.
But according to a report, Redbox isn't content to stick with movies.
According to Reuters, Redbox is currently in negotiations with video game developers to offer games in all the company's kiosks. Redbox president Mitch Lowe told the wire service his company is "talking early and often with the content providers of games so that we start out with a much better understanding of what we're doing."
Lowe was referencing Redbox's recent troubles with Warner Bros., Twentieth Century Fox, and NBC Universal, which recently denied Redbox immediate access to their DVDs, saying a $1-per-day fee undervalues their films. Redbox is trying to sell game developers on the idea that its service would benefit both developers and consumers.
That said, Redbox doesn't plan to offer games for just $1. The company has been quietly testing game rentals in Reno, Nev., and Wilmington, N.C., and in those cases, games are priced at $2 per day. It offers games for the Wii, PlayStation 3, PlayStation 2, and Xbox 360.
For now, Redbox isn't saying which developers it's in talks with. But considering the company currently has more than 20,000 kiosks in more than 17,000 locations nationwide, it might behoove game developers to consider it.
Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
Is the Wii a viable third-party platform?
(Credit: Nintendo)The Nintendo Wii might be leading the video game market, but at least one game developer is suspect of its software.
Lightning Fish Games CEO Simon Prytherch sat down with GamesIndustry.biz in a recent interview discussing his company and the state of the gaming industry. Lightning Fish Games develops "family-oriented" games for major consoles.
After discussing what he has learned about the industry, he shared his opinion on the state of the Wii and its market.
"Wii is a very casual, wide market," Prytherch said in the interview. "It's a market that doesn't care about flashy graphics--it cares more about the gameplay and experience, and potentially the characterization."
But Prytherch had much more to say. The developer told the site that he doesn't "think you can ever write Nintendo off," but the console's games market "from a third-party software developer and publisher perspective, is oversaturated with product."
Unfortunately, Prytherch asserts, consumers have suffered most. He said that they "have been damaged by a lot of substandard software," which has caused them to "only trust big Nintendo brands."
Those are some awfully strong words from a developer that has so far failed to attract the kind of market attention larger companies Ubisoft or Electronic Arts have. But he's not alone in his belief that Wii gamers aren't attracted to third-party games.
Speaking at a conference call last month, EA CEO John Riccitiello said that "the Wii platform has been a little weaker than we had certainly anticipated. And there is no lack of frustration (about this coming out) at precisely the time where we have the strongest third-party share."
Riccitiello went on to say that his company was trying to work with Nintendo "to push third-party software harder." He then echoed Prytherch's sentiments, saying "very, very few multiplatform titles are succeeding on the Wii so far, and collectively, Electronic Arts and Nintendo need to tackle that." Yikes.
We've heard from the developers, now let's hear from you. What do you think about the Wii's position in the gaming business? Is its game library weak? Do you buy third-party titles? Let us know in the comments below.
Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
Here's one that will undoubtedly send some gamers into a craze. A study from two Swiss human rights organizations, Trial and Pro Juventute, has found that some video games depict war and battle actions that in real life would violate international human rights laws.
The study attempted to determine if the acts gamers engage in while they play violent titles would "lead to violations of rules of international law, in particular International Humanitarian Law (IHL), basic norms of International Human Rights Law (IHRL), or International Criminal Law (ICL)."
To find out, Trial and Pro Juventute picked up 20 games, including Call of Duty 4, Metal Gear Solid 4, Far Cry 2, and others. It had "young gamers" play the games as three attorneys watched to find actions in games that in real life would violate rules and regulations that govern armed conflict.
The organizations said the study is not intended to "prohibit the games, to make them less violent or to turn them into IHL or IHRL training tools." Instead, the groups want to work with developers to ensure that in the future, their games observe real-life human-rights laws.
After evaluating the 20 games, the group found that in many cases, "shooter" games failed to take into consideration international humanitarian law.
... Read moreDon Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
The new metallic blue DSi with five titles.
(Credit: Nintendo)Starting on Black Friday, Nintendo will offer two new DSi bundles featuring metallic blue or white Nintendo DSi systems, plus more than $20 in DSiWare games, the company announced on Monday.
The new bundles will come with different games, depending on the DSi customers buy. The metallic blue version of the DSi will come with five Mario DSiWare titles, including Mario vs. Donkey Kong: Minis March Again; Dr. Mario Express; WarioWare: Snapped!; Mario Calculator; and Mario Clock.
Nintendo's white Nintendo DSi comes preinstalled with Brain Age Express: Arts & Letters; Brain Age Express: Sudoku; Brain Age Express: Math; Clubhouse Games Express: Card Classics; and Photo Clock.
Nintendo said the DSi bundles will be available as long as supplies last, though a company representative wouldn't divulge how many units will be shipped. Nintendo also pointed out that although the white DSi has been around for a while, the Metallic Blue color is new. So far, Nintendo hasn't responded to my inquiry about whether or not it will offer a Metallic Blue DSi as a standalone unit after the bundle runs out.
Both the White DSi bundle and the Metallic Blue offering will be available in stores on Friday for $169.99, the same price as the standalone DSi.
See also: Be prepared for Black Friday tech deals
Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
There is a view that removing all 15-year-old boys from this earth would not only help global warming but also our cultural horizon.
Supporters of this view will then be heartened to hear the story reported by the Chicago Tribune of a 15-year-old boy who suffered a serious trauma. His parents took away his Xbox.
The boy, a resident of Buffalo Grove, Ill., which sounds like the sort of place where discipline is imparted along traditional lines, decided to express his feelings and exert his identity. He called 911 in order to ask the police whether his parents were, indeed, within their rights to remove his gaming equipment from his sensitive little fingers.
However, brave as all 15-year-olds are, he appears to have hung up. So the Buffalo Grove police which, on its website, declares that it is "dedicated to making our community a better place to live and work", wandered along to his house.
Where they may have just laughed until their shirts billowed like the kaftans of the late Luciano Pavarotti.
Commander Steve Husak told the Tribune that the officers not only told the little tyke that parents do, indeed, have the right to take away his gadgetry, but that it might be an idea to listen to what they had to say.
It is not recorded why the parents took away the boy's Xbox. Perhaps it was because he's a vastly intelligent youth who will soon be the governor of Illinois.
Electronic Arts has closed the door on its game developer unit Pandemic Studios.
EA shut down Pandemic as a separate unit on Tuesday, laying off 200 employees, according to published reports, but moving a small core team to EA's Los Angeles headquarters. Those exiting include Pandemic's two founders, Andrew Goldman and Josh Resnick.
An Electronic Arts spokesperson confirmed the news to CNET, but called it a consolidation rather than a closing, saying that the company merged Pandemic with EA's nearby LA campus. The core team of developers integrated into EA will continue to work on Pandemic properties.
An internal memo by EA Games Label Senior Vice President Nick Earl also confirmed the closing, as reported by the Web site Kotaku.
"I want to make it clear that the Pandemic brand and franchises will live on," wrote Earl in the memo. "In the months ahead, we will announce plans for new games based on Pandemic franchises. This type of change can be difficult. But the situation calls for us to act decisively, to take control of our destiny and to run a stronger, more focused development operation. That's how we will continue to make great games in our LA studios."
The EA spokesperson also confirmed that the Pandemic brand and franchise are still alive and well, and that EA is still very committed to it.
Started in 1998, Pandemic Studios was later bought by Electronic Arts in 2007 as part of a deal for which EA paid $860 million for both Pandemic and Bioware. Pandemic is behind the design of many popular titles, including Star Wars: Battlefront, Mercenaries, and Full Spectrum Warrior. The studio's most recent game for EA, The Saboteur, will hit stores next month.
On the plus side, Bioware seems in little danger of closing. With its slew of blockbuster games, such as Mass Effect and Dragon Age: Origins (which triggered more than a million downloads of premium content in its initial week), Bioware has proved to be one of EA's more successful studio purchases.
Hit by weak game sales, EA has been hurting since last year when it warned that 2009 would be a tough one. The company said at the time that it would need to cut staff, trim product lines, and close studios. EA initially announced job cuts of 10 percent of its workforce, then later revised that to 11 percent. In January, EA also jettisoned Pandemic's studio in Brisbane, Australia.
Electronic Arts has indeed struggled this fiscal year, announcing higher losses and lower sales for its first quarter and again for the second quarter, ended September 30.
The continued downturn forced the company earlier this month to announce additional job cuts of 1,500 employees beyond the initial 11 percent. With the layoffs scheduled to occur by March of next year, the game maker hopes its actions will trim annual expenses by at least $100 million.
"Laying off employees and closing facilities is never pleasant--we have a lot of compassion for those impacted--but these cuts are essential for transforming our company," said EA CEO John Riccitiello in an earnings call following the announcement of the cuts.
Call of Duty: Modern Warfare 2 is enjoying big success.
(Credit: Infinity Ward)If you think Call of Duty: Modern Warfare 2 has had a major impact on just the video game industry, you may need to adjust your expectations.
According to Activision Blizzard, the game's publisher, Modern Warfare 2 has set records across the entire entertainment industry.
Call of Duty: Modern Warfare 2 is the "biggest entertainment launch in history," Activision said in a statement. In its first five days of availability, the game set a worldwide record with about $550 million in sales, according to internal Activision figures. It's impressive. But more impressive is the list of launches that it beat out.
In the first five days of availability, Modern Warfare 2 has eclipsed the largest worldwide box-office opening, held by "Harry Potter and the Half-Blood Prince," which tallied $394 million over its first five days. It also beat "The Dark Knight," which holds the U.S. box-office record with $203.8 million in first five-day sales.
The game also narrowly trumped Grand Theft Auto IV, which captured $500 million in sales in its first five days of availability.
In other words, Modern Warfare 2 has had a major release.
The game's success also translated to major numbers on Xbox Live. Activision reported that "more than 5.2 million multiplayer hours were logged playing Call of Duty: Modern Warfare 2 on the first day alone." On November 10, 2.2 million unique gamers played on Xbox Live, setting a new one-day record for the online-gaming platform.
Of course, it should be noted that all these figures come from Activision's internal estimates, which might differ from the NPD Group's official totals when it announces November video-game sales.
But until then, Activision can (rightfully so) celebrate Modern Warfare 2's success. And maybe the video-game industry, which has always received second billing to film in the entertainment space, can finally stake its claim to the top spot. Video games are, based on Modern Warfare 2's success, just as viable an entertainment platform as movies.
Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
The Wii is coming to...Sports Authority?
(Credit: Nintendo)You might be used to buying your video game consoles only at an electronics store, but all that will soon change. National sports retailer Sports Authority announced Tuesday that it will start selling the Nintendo Wii and Wii Fit Plus in its stores.
Aside from being able to pick up a Wii and Wii Fit Plus, consumers will also find Sports Authority stores that boast a Wii "interactive fitness experience." The section of the store will have "knowledgeable fitness trainers allowing customers to try Wii and Wii Fit Plus before they buy."
While it's certainly interesting to see a Wii being used by a fitness instructor in a sports store, Sports Authority said it believes that it will help set it apart in the marketplace. According to the company, users will now be able to "satisfy their fitness- and sports-gaming needs under one roof."
But just how much of a benefit Wii Fit actually affords its users is up for debate. Sports Authority might claim that it helps users "achieve better health," but a recent study (PDF) from the American Council on Exercise found that the game offers a "very, very mild workout."
That could throw a wrench in Sports Authority's plans as it attempts to make the case that the Wii and the Wii Fit Plus make sense next to other products designed specifically to improve the health of its users. As appealing as it might be to some, Nintendo's game might not be able to stand up against fitness-focused products.
Regardless, Sports Authority has thrown its support behind Nintendo's console. The Wii and the Wii Fit Plus will be available in 102 stores starting on Thursday. It will be rolled out to remaining company stores by spring 2010.
Don Reisinger is a technology columnist who has written about everything from HDTVs to computers to Flowbee Haircut Systems. Don is a member of the CNET Blog Network, and posts at The Digital Home. He is not an employee of CNET. Disclosure.
With Electronic Arts' recent $400 million purchase of Playfish, social games are all the rage in today's tech industry. That's no surprise: lightweight games on social networks (which people usually play while they're goofing off at work) and social games have attracted huge player numbers with the biggest titles boasting 20 million to 60 million regular players.
City of Eternals.
(Credit: Ohai)But here's the worst kept secret about the genre: most social games aren't very, well, fun. They offer limited interactivity, game play challenge, and graphics. Consequently, players aren't invested enough to spend much money on them, especially compared to "hard-core" massively multiplayer-online (MMO) games. Even with the better social games, average revenue per users is less than a $1 per person.
By contrast, millions of World of Warcraft players willingly pay $15 a month in subscription fees alone. But, what MMOs like WoW have in revenue, they lack in growth due to the high technical hurdles and subject matter. WoW seems to have tapped out at around 12 million players, far less than the largest social games. And while the sustained revenue is great, attracting new players remains a challenge.
Enter City of Eternals, a Web-based MMO with a modern vampire theme from a new start-up called Ohai. After a long conversation with company CEO Susan Wu, a pioneer in the online gaming and virtual goods space, there are a number of reasons I think Ohai has the potential to succeed in the sweet spot between social games and hard-core gamer MMOs, and why the shift to social connection could become gaming's next big thing.
Ease of play
The biggest game platform isn't the Nintendo Wii or the iPhone, it's Flash, a browser plug-in installed on more than 99 percent of the world's PCs. An estimated 200 million people already play casual Flash-based games.
And while most MMOs require a huge client install, Ohai CTO and game industry veteran Don Neufeld (Everquest II, PlanetSide), and his development team (Free Realms, Lord of the Rings Online, Star Wars Galaxies, Dungeons and Dragons Online) have re-engineered Flash into an MMO platform that pretty much anyone can play, without having to install additional software or hardware upgrades. As Wu put it, this means Ohai can build "Games for your aunt who plays FarmVille on Facebook and your cousin who can't play World of Warcraft on his school PC."
Deep social network integration
City of Eternals is fully integrated with Facebook and soon Twitter, but that doesn't mean the game is only playable within the social network. Players' Facebook profiles follow them into the vampire world, so whenever you're curious, you can click on a fellow vampire, and check their Facebook profile. This is the first time I've seen this feature in any MMO, and it brings in some new possibilities--making it much easier to socialize (and of course flirt) within the game. Wu told me City of Eternals' gender spread is 50-50 (extremely rare, compared with male-dominated MMOs), so I wouldn't be surprised if it became a major online hotspot for socializing. Especially since the game isn't about geeky elves and orcs, but far more popular vampires--see below.
Subject matter
The Twilight book series has sold more than 85 million copies worldwide; the Underworld movie franchise has brought in more than $300 million in theatrical sales; and TV's True Blood and Vampire Diaries both have huge cult followings. Vampires are obviously pervasive throughout popular culture, but there's yet to be a full-fledged vampire MMO.
Still in Alpha stage, Wu told me that players average 12 logins per day in the game, with an average session length of 5 to 6 minutes, fulfilling one of the company's goals of making a "bite-sized MMO."
City of Eternals is Ohai's first of many of what they call "MMOs for everyone." Of course, there's still a lot of unknown variables. The vampire craze may wane too soon, and as the Electronic Arts purchase suggests, the competition is huge. Maybe I'm crazy, but by next year, I think there's a good chance the most popular MMO on the market won't be World of Warcraft, but City of Eternals, or another game that crosses the boundaries between MMO and socialized gaming.




