BARCELONA, Spain -- The Galaxy S5 was announced at an event in Mobile World Congress on Monday, but Samsung surprised those expecting a radical design change by unveiling a phone that looks almost identical to its predecessors, the S3 and S4. I sat down with Samsung's vice president for brand, Stephen Taylor, to ask why.
"I don't think that people need radical re-designs every year," said Taylor. "You have to create a design theme that people identify with. If you came out with a radical design right now, would that have fitted with the … Read more