SAN FRANCISCO--At the Zynga press conference today, CEO Mark Pincus dropped a bombshell that, according to the army of press handlers there, I was the only person to hear. "We are building a platform for play," he said. "We're not trying to be the company that makes the next hit game...but it's ok if we do. We're trying to do something broader than that."
Pincus said he's trying to get Zynga to build something similar to the Facebook platform, "but at a game level."
What I heard: Zynga's … Read more