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November 30, 2009 3:08 PM PST

Microsoft actively urges IE 6 users to upgrade

by Stephen Shankland
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Microsoft has begun a campaign to actively urge users of its 8-year-old Internet Explorer 6 browser to upgrade.

After launching IE 8 in March, Micosoft has concurred with critics that IE 6 is outdated. Many people have dropped the older browser, but the remaining users are often the tough cases--those who don't have a choice because of corporate computing policy or who aren't tech-savvy enough to realize there's a reason to move on.

This eBay 'Web slice'--basically a live bookmark in Internet Explorer 8--is part of Microsoft's effort to get people to upgrade from IE 6.

This eBay 'Web slice'--basically a live bookmark in Internet Explorer 8--is part of Microsoft's effort to get people to upgrade from IE 6.

(Credit: Screenshot by Stephen Shankland/CNET)

It's this latter population Microsoft is targeting with a campaign that runs through June 2010 that touts its own IE 8 as a better alternative. The campaign's first visible elements are a video aimed at online holiday shoppers and a Web slice to promote daily deals at eBay. Web slices are basically live bookmarks that can show miniature Web pages in the browser.

"What we're doing with the outreach is help users understand how to protect themselves against social engineering threats that exist and to help people understand how Internet Explorer 8 puts people in control of their own privacy online," said Ryan Servatius, senior product manager for Internet Explorer. Security was one of the big problems with IE 6, and Microsoft now boasts that security features in IE 8 block 2 million malware sites a day.

According to Net Applications' statistics, Internet Explorer 6 is still the most widely used browser, with 23.3 percent share of usage in October, followed by IE 7 at 18.2 percent and IE 8 at 18.1 percent. The newer browsers are gaining on IE 6, but so are rivals including Mozilla's Firefox, Apple's Safari, and Google's Chrome.

Web developers often gripe about having to support IE 6, which doesn't support many modern features for more sophisticated Web sites and even applications. Microsoft acknowledges that it's holding back development of the Internet, too.

"The best thing a user can do to advance the Web is to help move people off IE 6," Servatius said.

Of course, many will upgrade to IE 8 by buying Windows 7. IE 6 was the browser that shipped with Windows XP, which remains entrenched, but there are signs Windows 7 is a more compelling successor than Windows Vista. That could help the corporate customers move away from IE 6, Servatius said.

"As enterprises migrate from whatever operating system they're using today to Windows 7, that's going to help deprecate IE 6," he said. "What we're doing is working both with consumers worldwide and IT professionals to help them understand what the benefits of a modern browser are."

Originally posted at Deep Tech
August 27, 2008 1:33 PM PDT

IE 8 beta gives other browsers a run for their money

by Robert Vamosi
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Don't count Internet Explorer out just yet.

On Wednesday, Microsoft released the second public beta for Internet Explorer 8. If anything, this release brings IE up to par with alternative browsers such as Opera, Apple's Safari, and Mozilla's Firefox in terms of security and features. It also pushes Microsoft a little ahead of the competition.

The user interface hasn't changed much since Internet Explorer 8 Beta 1, except to add a Security pull-down menu between Page and Tools on the main toolbar. In addition to blocking phishing sites, IE 8 now highlights the main domain of any Web site you visit. Thus if you think you are on eBay's site and something other than ebay.com is highlighted, chances are you are on the wrong Web site.

Click for gallery

IE 8 also contains a cross-site scripting filter, one of the first in a mainstream browser. Cross-site scripting allows an attacker to execute script on a user's browser without them knowing. When the IE 8 filter finds a Web page with a cross-site scripting request, it changes the content on the page with a notice. Users are not presented with an option; IE simply blocks the malicious script from executing and then displays the rest of the page.

In another feature, known as InPrivate, Microsoft allows the user to suspend caching functions while you surf. The scenarios for using InPrivate include when you're using someone else's computer, like for instance, when you need to buy a gift for a loved one without ruining the surprise, or when you're at an Internet kiosk and don't want the next person to know which Web site you visited. While you can currently clear the browser cache with a mouse click, it's an all-or-nothing action. InPrivate temporarily suspends the automatic caching functions, allowing you to keep the rest of your browsing history intact. Apple Safari has offered this feature for a while, but Mozilla Firefox does not.

IE 8 Beta 1 has already introduced several behind-the-scenes security changes. For example, ActiveX components will be installed per user, which eliminates the need for everyone to have administrator privileges. In addition, you must acknowledge or opt in for the component to run, eliminating drive-by downloads. Components will be per site and will only be available from the site of origin. Finally, site developers can request killbits from Microsoft which can be sent via Windows Update to terminate risky or outdated components.

Also, IE 8 Beta 1 included Microsoft's own brand of malware protection. Earlier this year, Opera added Haute Secure malware protection, and Mozilla enhanced its Google and StopBadware malware protection in Firefox 3.

See also:
Internet Explorer 8 Beta 2 screenshots
Review: Internet Explorer 8 beta 2
Daily Debrief video: The newest IE 8

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