Despite the hype, it seems few IT teams are testing Google's recently launched Web browser Chrome--yet.
In Silicon.com's latest exclusive CIO Jury poll, the respondents revealed that they were still steering clear of the application, with 10 out of 12 saying their IT teams are not testing it.
Many in the "no" camp attributed their lack of Chrome testing to their IT infrastructures being set up to run with Internet Explorer as the default browser. Google unveiled Chrome at the start of September.
Nic Evans, European IT director at Key Equipment Finance, said: "Too many business applications are only certified for Internet Explorer to consider any alternatives so soon."
One respondent, however, hoped that the advent of Chrome will force Microsoft to up its game in the browser market.
Iain Hepburn, IT director at law firm Clarke Willmott, added: "We use MOSS (Microsoft Office SharePoint Server) and extensive other MS applications and development tools, so we pretty much live in a MS world and have to use IE to get full functionality. We will be watching with interest though and any competition which forces everyone (MS) to raise their game is good for the consumer. We await the release of IE8 and what that may bring."
For the public sector, the issue of using Chrome may be academic, as IT leaders there may have to take a lead from the central government security gatekeepers.
Andrew Watson, CIO at the British Transport Police, said: "We are not testing Chrome. Partly because the Internet is such a potential security risk, we would take our steer off of CESG (the Information Assurance arm of the Government Communications HQ) about its suitability for use in secure government environments."
But those who have tested the browser did have praise for it.
Peter Pedersen, CTO of clothes retailer Figleaves.com, said: "(We've had) good results so far--far more friendly on the PC memory than IE."
Although his IT team isn't testing Chrome, Key Equipment Finance's Evans added that he had experimented with the Google app himself, describing it as "a more clean and efficient browser."
Other CIO Jury participants who said they are not seriously testing Chrome as a business browser added that they intend to watch the browser's development, possibly with a view to adopting it in the future.
One CIO who is testing Chrome, however, queried the business support that Google is able to provide.
Andy Jackson, head of IT for business-to-business media group Huveaux, said: "We could have done with Google providing us with a technical channel for questions and updates to minimize the impact of the announcement on the development team."
Taking part in this CIO Jury were:
Chris Broad, head of IS and Technology, UKAEA
Pete Crowe, IT director, Fat Face
Nic Evans, European IT director, Key Equipment Finance
Madhushan Gokool, IT manager, Storm Model Management
Paul Haley, director of IT, Aberdeen University
Iain Hepburn, IT director, Clarke Willmott
Peter Pedersen, CTO, figleaves.com
Richard Storey, head of IT, Guys & St Thomas' Hospital
Andrew Watson, CIO, British Transport Police
Jane Kimberlin, IT director, Domino's Pizza Group
Mike Roberts, IT director, The London Clinic
Andy Jackson, head of IT, Huveaux
Julian Goldsmith of Silicon.com reported from London.
When Google announced its new Chrome browser on Tuesday there was a tremendous amount of buzz in the media, Silicon Valley, and Wall Street. But what about John Q. Public? Average Internet users couldn't care less.
Google introduced Chrome with a ton of technical mumbo-jumbo about rendering Web pages and running applications written in Ajax and JavaScript. This dialogue may put most users to sleep rather than get them to switch browsers.
So what does Google really need to do to make Chrome a success? Here are a few suggestions:
Find a few killer applications. Whether its YouTube or some gaming application, Google needs an extremely popular Web application that runs demonstrably better in Chrome. This will attract a community of users that Google can learn from and build upon.
Focus on security. The other side of running applications well is maintaining high levels of security. Firefox gained popularity when Internet Explorer was deemed insecure by many security professionals. Google should take its show on the road to the RSA Conference and Infosec Europe to gain visibility with the security in-crowd. Before choosing this road, however, Google must be ready to talk about its development process, bug tracking, and software patching in an open and honest way.
Gain a few distribution partners for Android. I'm assuming that Chrome will be tightly integrated into Android. If Google can strike a deal with LG, Nokia, or Research In Motion, its mobile browser may pave the way for Chrome on the desktop.
Aside from its search engine and Web advertising muscle, a lot of Google's endeavors have been more sizzle than steak. We geeks will surely check out Chrome and may even decide to use it on a regular basis. Yup, Chrome may achieve the status of "geek chic," but without a lot of partners and shrewd marketing, it won't gain popular appeal.
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