Brand names that could be shortened

Name changes are abound in tech and beyond. This week it's Radio Shack, which is rebranding itself as "The Shack" to better represent the variety of electronics it sells.

We've rounded up 20 companies and brands that could (but probably won't) get a rebranding of their own. Some are believable. Others, are pure science fiction.

Photo by CNET

Caption by Josh Lowensohn